Category: Creativity
Photo by Aaron Sebastian on Unsplash
Good vibes from Saudi Arabia – Teodora Migdalovici, #LoveAndLobby, in a spicy dialogue with TBWA \ FULLSTOP
At the Lynx, on the Arabic Creativity Stage, the most impactful presentation I attended in 2018, came from TBWA’s Saudi Branch. Omar Al Abdali – the CEO and Loui Kofiah […]
Renault launches the first play rugs that help Romanian kids learn traffic safety
Renault Romania created Google Mats, the first kids’ rugs customized with real maps, that help them learn where to safely cross the street The project was developed by Publicis Romania […]
Swiss condiments brand Thomy takes an exotic trip around the world with Walker Zurich
Thomy, the Swiss condiments brand, is taking a new direction in its product and advertising with a visually captivating ad campaign led by award winning Zurich agency, Walker. The fresh approach […]
Cheil Worldwide announced the acquisition of the controlling shareholdings of Centrade Integrated
Cheil Worldwide, one of the most important global communication networks, announced the acquisition of the controlling shareholdings of Centrade Integrated. The acquisition is part of the network’s strategy of growing […]
New York Festivals 2018 Global Awards open for entries
New York Festivals Global Awards 2018 competition is open for entries. The Global Awards, now in its 24th year, celebrates the best work in Healthcare & Wellness and Pharma (Rx) Advertising. […]
The One Club for Creativity: FCB’s Susan Credle, named chairwoman of the Board of Directors
FCB global CCO Susan Credle has been named chairwoman of the Board of Directors for The One Club for Creativity, as voted by club members and the current Board. The […]
video intelligence study: Contextual video advertising increases dwell time by a third
A new study from video intelligence has shown that contextual editorial video content dramatically increasing a consumer’s engagement and recollection of video advertising on a web page. The findings show an […]
Cineworld launches its 2018 ‘Unlimited’ campaign by Twelve
Cineworld, the UK’s leading cinema chain, launches its latest Unlimited campaign, A World of Unlimited Possibilities, made by full service creative agency Twelve. The 80 second spot will premier in […]
IAB Tech Lab & IAB Europe release Pubvendors.Json and mobile in-app specifications to support transparency & consent framework
On the heels of releasing the final technical specifications for the Transparency and Consent Framework last week to address user choice and other aspects of compliance with the notice, transparency, and choice […]
Area 23, Change the Ref and Great Guns use handwriting of Parkland shooting victim to change gun laws
Area 23, Change the Ref, and Great Guns team up to launch the campaign film for ‘Posts Into Letters’, an initiative that transforms social media posts into handwritten letters to […]