Category: Creativity
Photo by Aaron Sebastian on Unsplash
Publicis Groupe and Kärcher launch global customised agency Publicis Boost
Kärcher, the world’s leading cleaning and care solutions provider, has chosen Publicis Groupe as its global agency partner after a multi-stage pitch against several well-known competitors. As part of a […]
Anzu and Saber Interactive Partner on Blended In-Game Advertising for PC & Console Title
Saber Interactive, the global game publisher and developer, best known for World War Z, NBA Playgrounds and Snowrunner, and Anzu, the world’s most advanced in-game advertising company, today announced they […]
IAA Romania appointed a new president
During Chapter’s General Assembly, IAA Romania reelected Valer Hancas as its president for a new 2 years term, scheduled to start in 2022. According to associations’s status, the president is […]
Ogury launches Header Ad, a non-intrusive mobile format
Ogury, a tech leader in mobile advertising anchored in privacy protection, is announcing the launch of Header Ad, a premium mobile format, which ensures full-creative visibility while respecting user experience. […]
Effie’s First Global Grand Effie Contenders Announced
Effie Worldwide has announced the 62 contenders competing in the inaugural Global Best of the Best Effie Awards competition, recognizing the world’s most effective marketing efforts. The competition received […]
Ozone study: Clear link between quality of attention to content and quality of attention to accompanying ads
The Ozone Project, the UK’s leading high attention digital advertising platform, has released the new findings of a study by attention technology company Lumen Research, that quantifies the impact of […]
Christian Schmitz Appointed Head of Plan.Net International
Christian Schmitz joins the Serviceplan Group as Head of Plan.Net International. Previously, he was a Managing Director at Accenture, where he worked internationally and handled clients – many of them […]
Jerry Buhlmann Appointed New Supervisory Board Member of the Serviceplan Group
Jerry Buhlmann has been appointed to the Serviceplan Group Supervisory Board. As of now, the experienced top manager will complement the existing Supervisory Board composed of; Supervisory Board Chairman Dr […]
Global Agency Veteran André Matarazzo joins CUBOCX as Partner / Executive Creative Director
CUBOCX, the full service creative agency specializing in branding, advertising, and product design, announced the addition of André Matarazzo as partner / ECD. For more than 20 years Matarazzo has […]
Liquid appoints Justin Peters as its Chief Design Officer
Liquid Agency, the full-service brand, employee and customer experience agency, announced the addition of veteran creative director Justin Peters as their Chief Design Officer. Peters has worked across categories and cultures around the […]