Category: Creativity
Photo by Aaron Sebastian on Unsplash
Barilla – new brand positioning and global campaign by Publicis
Barilla repositions itself on a global level with a new Global Brand Campaign signed by Publicis Italy, which puts emotions back at the core of its communication and marks a […]
Dali calls for research into natural intelligence to fight against neurodegenerative diseases
The Queen Sofia Foundation (Fundación Reina Sofía) introduces a new campaign executed by ad agency Señora Rushmore. It features a video that serves as a call to raise awareness and […]
CarlNann – new identity after breaking from FCB Network
After the management buyout of Michael CARL (CFO) and Christoph NANN (CCO) at FCB Hamburg in June 2018, the cancellation of the agency name FCB Hamburg, which had continued to […]
Romania: Oxygen adds Farmec to its portfolio
Full-service agency Oxygen extends its client portfolio and adds Farmec, the largest cosmetics manufacturer with 100% Romanian capital. Oxygen was chosen Farmec’s corporate and brand communication agency following a complex […]
Romanian concept bookshop Carturesti, innovative campaign to promote reading
Romanian concept bookshop Carturesti and Veranda Mall launched a campaign to promote reading through a special activation that makes mall’s parking space to get a personality by association with classical […]
One Night Gallery launches the first NFTs created in VR by Romanian artists
One Night Gallery, the first new media art gallery in Romania, launches for the first time, on blockchain, two unique works of art, created in virtual reality, by the artists […]
McCann Worldgroup Romania appointed Ionela Buta as its new COO
With over 18 years of experience in digital advertising industry, from which half as member of the MRM Romania team, Ionela Buta is promoted Chief Operations Officer McCann Worlgroup Romania. […]
1stAveMachine adds executive producer Kate Hitchings
Storytelling production company 1stAveMachine has bolstered its leadership team by welcoming Executive Producer, Kate Hitchings. Formerly an Executive Producer for Electric Theatre Collective and, later its sister company, Friends Electric, Hitchings is […]
Image change for Romanian beer brand Bergenbier
Starting 2021, Bergenbier has a new image, more modern and adapted to current design trends. The mountain was the source of inspiration for this new image, which comes to complete […]
Eskimi and Anzu Partner to Offer Programmatic, Blended In-Game Advertising to Brands Across the World
Anzu.io, the world’s most advanced in-game advertising platform, announced today a partnership with Eskimi, a full-stack programmatic and data platform, to increase opportunities for brands to access the exploding gaming […]