Category: Creativity
Photo by Aaron Sebastian on Unsplash
Cresta Awards 2021 launches with ‘bespoke’ service to winners
The Cresta Awards 2021 includes a unique commitment to give all winners personalized promotional support. As part of its response to the pressures brought by the pandemic, Cresta will support […]
Inskin unveils new conversational advertising feature to supercharge ad engagement and e-commerce
Inskin Media, the world’s premier provider of high impact digital display advertising, has today announced a new partnership with leading conversational advertising expert, Cavai. Its conversational advertising solutions offer new […]
Unilever says no to “normal” with new positive beauty vision
Unilever announced it will eliminate the word ‘normal’ from all of our beauty and personal care brands’ packaging and advertising, as part of the launch of our new Positive Beauty […]
Cristiana Belodan (Oxygen): “I consider advertising transformed a lot, switched from storytelling to fast food consumption”
Cristiana Belodan joined Romanian Oxygen as Strategy & Transformation Director. Her responsibilities include integrating all resources under the company’s new positioning as a full-service agency, developing and strengthening Oxygen’s services, […]
The Ad Council and COVID Collaborative Reveal ‘It’s Up To You’ Campaigns to Educate Millions of Americans about COVID-19 Vaccines
To reach vaccine hesitant individuals across the country, creative agency Pereira O’Dell worked pro bono to develop the creative platform, “It’s Up To You.” The Ad Council and COVID Collaborative […]
Dojo Help Klarna Work Genie Magic in Kitch New Spot in collaboration with Zauberberg and 1stAveMachine
“What should I wear?” and “Who or what is Klarna?” – these are questions that everyone* has certainly asked themselves at least once. The answer to these and similar questions […]
Potato chips crunching used by Lay’s Chips to activate YouTube subtitles
In their newest campaign, Lays Potato Chips have released a plug in for Google Chrome that detects the sounds of crunching chips and automatically turns subtitles on for the YouTube […]
Cheeky cyber security campaign makes fun of the really bad passwords of Sweden.
SSF is Sweden’s largest organization working against cybercrime. One of the easiest ways to protect yourself from cybercrime is to have a strong password. Unfortunately it seems the Swedish people […]
John Doe Group appoints Randy Manicks as Associate Director
Less than a month after launching, the John Doe Group has made its first senior hire in Randy Manicks, who joins them from the Engine Group. An experienced Associate Director […]
Publicis, Orange 5g and iPhone 12 – closer to the moments that matter in France
After launching its 5G in November 2020, Orange is teaming up with Apple and its new iPhone 12 to explore the full potential of this new network. The film, named […]