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KesselsKramer signs the campaign for Deutsches Museum’s 100th anniversary

Madrí Excepcional launched with impact in retail, by Bergenbier SA and Mediascope

Retail Media Hub announces a strategic partnership with Schwarz Media

Changes in B Corp certification: What impact will the new standards have on Romanian companies

Shopfully Study – Promotions Take Center Stage

Modirum to provide Finland’s state networks with real-time group video services

KesselsKramer signs the campaign for Deutsches Museum’s 100th anniversary

Madrí Excepcional launched with impact in retail, by Bergenbier SA and Mediascope

Retail Media Hub announces a strategic partnership with Schwarz Media

Changes in B Corp certification: What impact will the new standards have on Romanian companies

Shopfully Study – Promotions Take Center Stage

Modirum to provide Finland’s state networks with real-time group video services

Category: Consumption Habits

Photo by Obi Onyeador on Unsplash

Shopfully Study – Promotions Take Center Stage

The year 2025 continues to be marked by economic uncertainty, despite slightly lower inflation compared to previous years. The latest study by Shopfully – the European leader in digitalizing the […]

May 26, 2025May 26, 2025 Maggie Hanson Business, Consumption Habits, e-Commerce, Marketing

Euromonitor: Chocolate boxes and toys, on top of the list this Christmas

Boxed assortments and educational toys are expected to be the top sellers for the Christmas holiday season this year as consumers become more selective with purchases, according to data analytics […]

December 16, 2024December 16, 2024 Newsroom All News, Business, Consumption Habits, Marketing

Report by insights consultancy Think Stylist (UK) reveals nearly half of women have no cash for fun

Nearly half of UK women 25-45 (46%) spend their money on bills, leaving no money for fun, according to a new report, The F Word, The New Money Mindset of […]

November 14, 2024November 14, 2024 Newsroom All News, Consumption Habits, Finances, Marketing

United Media Services: Young Romanians prefer to celebrate friendships and relationships, while the rest of Romanians enjoy birthdays, Christmas / Easter and New Year’s more

Most Romanians can’t wait to celebrate birthdays (88%), religious events (80%), the New Year (58%), etc., according to the latest study conducted by United Media Services. The survey captures the […]

October 10, 2024October 10, 2024 Cristina Blanaru Consumption Habits, Digital & Media, Know-how Sharing, Studies

RAPP Wins B&Q’s Loyalty and CRM Accounts in Major Strategic Partnership

RAPP, a global, next-gen precision marketing agency, has been appointed by B&Q, the UK’s largest home improvement retailer, to accelerate their customer-centric transformation.  Tasked with an unwavering focus on customers, RAPP […]

August 16, 2024August 16, 2024 Cristina Blanaru All News, Business, Consumption Habits, Creativity, Marketing

Heidi Chocolat launched Mozart Koogles in Romania

Heidi Chololat, chocolate manufacturing company, celebrated this spring 1 year since launching Mozart Koogles brand on the Romanian market. Mozart Koogles pralines come in 5 assortments: Famous Nougat, Tender Orange, […]

May 30, 2024June 3, 2024 Cristi Filipescu Consumption Habits, Marketing

Accenture Song report identifies five global macro trends and provides guidance for businesses

Half of people globally are significantly altering their life goals, prioritizing job stability and retirement more than marriage or getting a college degree, and another 48% of people make plans […]

October 19, 2023November 10, 2023 Newsroom All News, Business, Consumption Habits, Marketing

Wunderman Thompson ‘The Age of Re-enchantment’: Consumers want brand to wow them

Wunderman Thompson Intelligence released ‘The Age of Re-enchantment’, a report exploring how a tumultuous few years have left global consumers yearning for something more.     Having surveyed more than 3,000 adults […]

May 30, 2023July 7, 2023 Cristina Blanaru All News, Consumption Habits, Marketing, Studies

United Media Services Study: For 1 in 2 Romanians, the winter holiday shopping starts in November or even earlier; Black Friday is a key moment to tick off some items from the shopping list

Consumer habits tell a lot about what the new trends will be and as the year comes to a closing we are not only looking back, but also at the […]

November 9, 2022November 9, 2022 Cristi Filipescu All News, Consumption Habits, Digital & Media, Marketing, Media, Studies

adam&eveDDB leads re-brand for global streaming platform LIONSGATE+

adam&eveDDB handled the re-launch of the on-demand global streaming platform, STARZPLAY, owned by feature film company Lionsgate Entertainment Corporation, under the new brand name LIONSGATE+. adam&eveDDB won STARZPLAY following a […]

October 9, 2022October 9, 2022 Newsroom All News, Business, Consumption Habits, Media

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