Category: CSR
Romanians join “Suspended Coffee” movement
Suspended coffee is a movement of generous people that started amplifying in Europe, with some of Romanian pubs already involved in this initiative, showing that good deeds are valuable. The initiative’s […]
“Romanians for a world” campaign, supported by Intesa Sanpaolo Bank
Intesa Sanpaolo Bank, branch of Intesa Sanpaolo Group, supports “Romanians for a world’ campaign, that promotes important Romanian personalities and brings in general public’s attention important national values. Initiated by […]
Case Study: Stray dogs starring in a Romanian campaign that went around the globe
The Project: Stray dogs cross the street Client: Romanian Traffic Police Agency: Next Advertising Campaign: “Chose life” communication platform Period: December 2012 – March 2013 Channels: TV, online, outdoor Context: […]
Over 48,000 plush toys from IKEABucharest, helping funding educational projects from UNICEF and Save the Children
Over 48,000 plush toys were bought from IKEA Bucharest during the campaign that ran between November 4th – December 29th. For each bought toy, IKEA foundation donated Euro 1 to […]
Weather news presented by homeless people, on Romanian Prima TV
“Weather” section at Focus, Prima TV’s main news journal, changed its hosts starting today, with the new presenters being homeless people. The initiative is part of “Days of Hope” campaign, […]
Brand Enthusiasts Community – a free branding and communication workshop for Romanian students and masterands
Romanian research agency Reveal Marketing Research organizes, on February 7-9, the 3rd edition of “Brand Enthusiasts Community”, free workshop targeting students and masterands interested in communication. The project benefits of support […]
Google provides $23M for nonprofit tech innovators, with Global Impact Awards
Google launched Global Impact Awards to support organizations using technology and innovative approaches to tackle some of the toughest human challenges. From real-time sensors that monitor clean water to DNA bar-coding that […]
European CSR Award to hold its first edition in 2013
European CSR Award, an unique opportunity for Romanian companies to contribute to the development of CSR good practices in Europe, will have its 1st edition in 2013. The excellence in […]
Petrom, together with Graffiti Romania, launched a new communication campaign
Petrom, together with Romanian Graffiti BBDO Group and Webstyler, launched a new communication campaign – “Tara lui Andrei (n.r. Andrei’s Country) – a better country every day”. The campaign includes the […]
URBB – multiple awarded at Green Business Index Gala 2012
United Romanian Breweries Bereprod (URBB) was awarded at Green Business Index 2012 gala, that tool place in November. URBB was nominated in a few categories and received two 1st prizes for […]