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IAA Romania Launches the “Sports Marketing Masterclass with Iulia Niculae-Cuciurean”, a Program Dedicated to Companies and Agencies Investing in Sport

The first edition of the Women in Marketing CEE Awards celebrated performance in marketing

Grapefruit and UNTOLD – from record to record or how to sell 40,000 passes for the next edition in just a day

Cresta Awards reveals its 2026 “Of The Year” winners

Animax opens a new store in Chitila Retail Park

Romanian Creative Week X Bucharest 2026 opens the conversation about the future of the creative industries and art journalism, and explores the present through dance and cinema

ITA Airways reframes its brand positioning with global “Simply Italian” platform and Sharon Stone

BBDO, back on Romanian market, now with The Group

pDOOH Isn’t Digital Programmatic. WOO’s Global Study Shows Why — and the Numbers Are Striking.

Ulrik Rasmussen joins Mediascope’s agency Board

Category: Marketing

Photo by explorenation # on Unsplash

Curious London reveals new ‘Originality needs Protecting’ Brand Identity for Beck Greener

Beck Greener, attorneys specialising in patents, trademarks and design, has worked with branding and communications agency Curious, to design and develop a fresh new website and user experience using intricate […]

August 1, 2022August 1, 2022 Cristina Blanaru All News, Branding, Business, Creativity

Beijer Ref works with Grasp to accelerate its growth strategy through AI

Beijer Ref, one of the world’s largest refrigeration wholesalers, announces it’s work with Grasp, a global AI solution, to find relevant acquisition targets across the globe. So far, 40 million […]

July 24, 2022August 3, 2022 Maggie Hanson All News, Business, Digital & Media, Marketing

“Marketplace Landscape 2022” from ecom and gominga: Over 200 B2C online marketplaces in German-speaking countries

Within just two years, the number of active marketplace players in the German-speaking region in the B2C sector has risen by 40 percent to 214. Compared to 2015, the number […]

July 20, 2022August 1, 2022 Cristina Blanaru All News, Business, e-Commerce, Studies

HomeEquity Bank and Homes for Heroes build a Metaverse village to provide real veterans housing

HomeEquity Bank, the provider of the CHIP Reverse Mortgage, have partnered with Homes For Heroes, a charitable organization that builds villages for veterans experiencing homelessness. HomeEquity Bank has taken the […]

July 17, 2022August 1, 2022 Newsroom Ads, All News, Creativity, CSR

Wolff Olins hires Thomas Wilder, expanding its global creative leadership team

Wolff Olins, the global brand consultancy, has boosted its top creative team with a new global hire, based in LA, in a period of rapid growth for the business. Thomas […]

July 15, 2022July 15, 2022 Cristina Blanaru All News, Branding, Business, HR & Jobs, Marketing, People

Playground xyz shines a light on the nuanced interplay between context, creativity and attention for advertisers in new study

Attention measurement and optimization provider Playground xyz has published a ground-breaking study on the relationship between context, ad creative and attention, as it continues to position itself at the forefront […]

July 12, 2022 Newsroom All News, Business, Marketing, Studies

Framestore creates photorealistic bee for Man Vs Bee starring Rowan Atkinson 

“Framestore and their work, as ever, was exemplary. The show was conceived and produced during Covid-19, so its scheduling was extremely challenging, but Framestore could not have been more helpful […]

July 12, 2022July 12, 2022 Cristina Blanaru All News, Creativity, Digital & Media, Marketing, Media

InnoVision Marketing Group launches new Hispanic division – InnoVision Espanol

In their continued efforts in emerging as a national advertising agency, San Diego-based InnoVision Marketing Group has launched InnoVision Español, adding to their portfolio of in-house services that include digital media, traditional […]

July 9, 2022July 9, 2022 Romanita Oprea Creativity, Digital & Media, PR

Florina Zamfir (g7 WaveCrest): „We expect to see more often the case in which we do retail design for clients in the Nordic markets”

Romanian g7 Marketing, player in the Retail Marketing sector, announced the merger with WaveCrest Group, leading European shopper marketing & experiential agency, embarking on a journey to create the next-gen […]

July 8, 2022July 8, 2022 Andrei Ionescu Creativity, Marketing, Profiler, Women in Business

Droga5 CCO Tim Gordon joins Zulu Alpha Kilo as a Partner & CCO at Its First International Office

After what agency founder and CCO Zak Mroueh describes as more than a year-long and “patient” search for the right person, Zulu Alpha Kilo announced Tim Gordon as its new […]

July 8, 2022July 8, 2022 Cristina Blanaru All News, Creativity, HR & Jobs, Marketing, People

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