Category: Media
2/3 Americans will watch Super Bowl, 60% are waiting for the ads
Around 70% of the Americans will watch Super Bowl this year, most of them together with the family and friends, according to a Harris Poll realized by Harris Interactive. When […]
Google to launch paid-for analytics package
Google to launch paid-for analytics package, according to Brand Republic, that writes that Google is preparing to roll out a paid-for enterprise-level analytics tool in 2011, so it will compete […]
Mercury360 has a new PR Director
Mercury360 expands its team with a new member, Simona Vlad, that will assume the PR Director position. Simona Vlad has Journalism University and a master in communication and PR, that […]
Anda Mânza, the new Country Manager at Chello Central Europe România
Anda Mânza was appointed Country Manager at Chello Central Europe România, replacing Dorian Ciubuc, according to information quoted by Mediafax. Manza will be responsible for managing and developing the channels […]
Carmen Simion is the new CEO of Kinecto (Tempo Group)
Carmen Simion is the new CEO of Kinecto, Romanian digital agency part of Tempo Creative Group. With 15 years of experience in brand communication and integrated campaign coordination, Simion joins […]
Personalized engagement with consumers, the aim for marketing industry
Marketeers continue moving from mass communication to personalized engagement with consumers, social media gaining more and more momentum and allowing consumers to hold much more control over their interactions with […]
Euro 4M promotion for the Romanian leaf
Romania’s Ministry of Regional Development and Tourism intends to spend up to EUR4 million, without VAT, to advertise the national tourist brand on foreign TV channels. As Mediafax news agency […]
Adevarul daily opens offices in Bruxelles
Adevarul Holding, company owned by Romanian businessman Dinu Patriciu, opens Adevarul Europa, its 1st Romanian editorial permanent representation in Bruxelles.
Q2M sells advertising for Intact Group
Intact Interactive, company that lost its general manager a short time ago and that is part of Intact Media Group, and Q2M reached to an agreement related to selling the […]
B1Tv relaunches, with focus on news, talk-shows and less movies
B1Tv will relaunch, focused on infotainement concept, and will broadcast more news, talk shows, an entertainment late-night show and less movies, according to the new program schedule approved by CNA, […]