Category: Digital & Media
Photo by Daniel Gzz on Unsplash
Initiative and HyperActive launched Think Fresh moment on X-Factor’s website
Initiative and HyperActive launched Think Fresh moment, by Tic Tac, on Romanian X Factor website, as an interactive project that awards inspiration and humor. The campaign continues Fresh Comedy platform’s […]
“Rediscover Romania” 2011 by Petrom – the best strategy in Europe, at Digital Communication Awards
Rediscover Romania 2011 campaign, initiated by Petrom and supported by Dacia, Romtelecom, BCR, Paralela 45 and Romanian Peasant Museum, was chosen the Online Campaign with the best Strategy in Europe. […]
Romanian Police goes blogging
Romanian Police launched its own blog, that adds to the other social media instruments the law enforcement force owns, according to a press release. Romanian Police already has its own […]
belVita, in campaign on Facebook to write Breakfast 2.0 book
belVita Start, a Kraft Foods brand, and all its Facebook friends started working on Breakfast 2.0, a book about the culture of breakfast with the biggest number of authors in […]
UPC and HyperActive made an online mentoring program for entrepreneurs
HyperActive developed for UPC an online mentoring program for entrepreneurs, Business Mentor, focused mainly on interactivity. This project supports UPC Business’ strategy and is based on an original HyperActive concept. […]
Q2M will sell advertising for TopGear.ro, ScienceFocus.ro and GoodFood.ro
Advertising for TopGear.ro, ScienceFocus.ro and GoodFood.ro, websites owned by MSG Romania (Intact Media Group), will be sold exclusively through Q2M, that rounds up this way its offer on the segment […]
Moves on Romanian TV market
Romanian State TV – TVR – ceases its relation with Splendid Media for advertising sales starting September 30th. Starting October 1st, TVR’s Marketing and Sales Department will handle the advertising […]
HyperActive and UPC created Victorious School
HyperActive developed the platform victorious.upc.ro, an online talents school to promote Victorious series, broadcasted by Nickelodeon and supported by UPC. The idea for this platform was generated by the need […]
Romanian Internetics announced its 2011 jury
The organizers of the Romanian festival Internetics announced the jury that will judge the best interactive campaign, micro-sites and promotional blogs, but also the best mobile advertising, advergamesm games, viral […]
ZeList Monitor includes crosstabs for main measured variables
ZeList Monitor introduced, since this autumn, contingency tables for its main measured variables , as the users of this service are interested by as many insights as possible regarding monitored […]