Category: Digital & Media
Photo by Daniel Gzz on Unsplash
MediaIQ study: McCann Erickson, most mentioned in Romanian media in the last 6 months
According to a monitoring report realized by MediaIQ, McCann Erickson was the most mentioned communication group in Romanian media,with 153 apparitions in the 780 media sources monitored during the last […]
Google opens office in Romania
From November 2010, Google will have official presence in Romania. After launching over 10 localized consumer products for Romanian users and advertising products for businesses including AdWords and AdSense, Google […]
Liliana Solomon – advanced in Vodafone’s regional ranks, Inaki Berroeta takes over in Romania
Liliana Solomon was promoted in Vodafone Group’s ranks, being appointed to occupy a function at European level, as Operations Director on Europe. Her place in Romania is taken over by […]
Romanian Tourism Brand – “genuine and unique” and promoted on Facebook
After Elena Udrea, Romanian Regional Development and Tourism minister, said that the fake problem of the leaf in Romania’s touristic brand was solved by the disappearance of the foreign site […]
Grow brand brains on social media
The geometry of newsworthiness in traditional media narrates impact, conflict, proximity, prominence, timeliness and novelty. But this is not an article about traditional media. To start building your brand on […]
Sorin Tranca (Friends Advertising) and Cosmin Alexandru (Brandivia), speakers at GOmentorship
Sorin Tranca from Romanian advertising agency Friends Advertising and Cosmin Alexandru from the brand consultancy Brandivia will be speakers, Tuesday, at GOmentorship, along with the historian Zoe Petre and Mihai […]
From @
Financial Times uses PayPal to grow subscriptions base – Financial Times is using PayPal, the online payment service, to facilitate subscription payments in a bid to drive up sales to […]
Romanian direct marketing agency Create Direct, awarded Bronze to InterDirect Network, in Amsterdam
Romanian direct marketing agency Create Direct was awarded, in Amsterdam, its 5th prize this year, for one of the campaigns it ran this year. Create Direct was on the 3rd […]
Propaganda made an unusual promotion for a Romanian series that HBO will start broadcasting in December
A Romanian series that will be broadcasted, for the 1st time, on HBO in December, has in the main role Marcel Iures, the “bad guy” from quite a few international […]
Business activities worth $109M for Pro TV, in the first 9 months of the year
Pro TV reported, for the 3rd trimester of the year, revenues of $29M, down from $35.8M in the same period of last year. This decrease is mainly due to the […]