Category: Digital & Media
Photo by Daniel Gzz on Unsplash
The Romanian Jumppi app to launch during Bucharest Tech Week
In the big metropolis, almost two thirds of the youngsters with ages 16-24 say they feel alone, at least sometimes. Therefore, the friendships they are forming are fewer and fewer […]
From Basics to Mastery. Conference World of Instagram Cluj
An idea without a plan is just a wish! everybody wants quality content, to develop around it a beautiful community and in a continuous growth and with whom to interact […]
Serviceplan Greater China creates internet sensation on Chinese SoMe with witty 999 Cold Remedy campaign
More than 430 million impressions of ‘999 Warm-Hearted Leggings’ print and digital campaign which captures imagination of the Chinese public and updates image of China’s Number 1 selling cold and […]
Leo Burnett Bucharest create new Telekom app to enable long distance Storytime
Storytime, a Revolutionary education app from Telekom, was created by Leo Burnett Bucharest to enhance the experience of bedtime stories through the features of the phone, no matter the distance. […]
VOO ‘Raging Banners’: the first voice-activated banners reacting to gamer rage
Since the internet has become an integrated part of our daily lives, ‘connection speed’ has become a main battleground. It’s one of the main reasons to switch provider. VOO, one […]
FEPE International to rebrand as World Out of Home Organization
FEPE International, the global organisation representing Out of Home media owners, national associations, specialist agencies and suppliers to the industry, is to rebrand as the World Out of Home Organization. […]
UiPath raises $568M series D funding round
The leading robotic process automation (RPA) software company, UiPath, is blazing a path to an “automation first” era, closing its Series D investment round raising $568 million at a post-money valuation of […]
Carlsberg turns real Youtube reviews into radio ads
YouTube is filled with tons of beer reviews: videos made by beer-enthusiasts from all over the world tasting beers and sharing their honest findings. The reviews are often recorded from […]
Matt Sheppard (Impact): Cookies. It’s been sweet but it’s time to say goodbye!
Matt Sheppard, Customer Success Manager EMEA Impact, has worked in the performance marketing industry for over seven years and has held senior roles at cashback giant Quidco as well as Navigate […]
WARC’s Global Advertising Trends: Podcast ad market could reach $1.6bn by 2022 as Spotify moves to take lion’s share
WARC has found that podcasts could account for 4.5% of global audio advertising spend in 2022, or $1.6bn. This is almost double the $885m in expected investment this year, equal […]