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Wilkinson Sword Intuition gets real with hairy truths, in its bold rebrand by Pablo

M.O.B.A. Network unveils M.O.B.A. Forge, innovation hub to accelerate growth

Hesburger works with Romanian Oxygen to increase its visibility in Romania and Bulgaria

Oxygen launches Oxygen Media, a new specialized media planning & buying agency

Win Advisors consolidates the team with Alexandru Ion (Operations Manager) and announces the company’s expansion in CEE and SEE

Pernod Ricard expands its partnership with Mediascope, focusing on innovation and experiential creativity in 2025

Wilkinson Sword Intuition gets real with hairy truths, in its bold rebrand by Pablo

M.O.B.A. Network unveils M.O.B.A. Forge, innovation hub to accelerate growth

Hesburger works with Romanian Oxygen to increase its visibility in Romania and Bulgaria

Oxygen launches Oxygen Media, a new specialized media planning & buying agency

Win Advisors consolidates the team with Alexandru Ion (Operations Manager) and announces the company’s expansion in CEE and SEE

Pernod Ricard expands its partnership with Mediascope, focusing on innovation and experiential creativity in 2025

Tag: advertisers

MGID is revolutionizing image creation for advertisers by integrating generative artificial intelligence

MGID, the global advertising platform, has announced the development and integration of generative artificial intelligence (AI) into its intelligent solutions offering. Currently in beta testing by the MGID creative team […]

March 30, 2023March 30, 2023 Cristi Filipescu Ads, All News, Creativity, Digital & Media, Innovation, Media

MGID launches interactive rich media ads

MGID, the global advertising platform, has announced the launch of interactive rich media ads across its portfolio of premium publishers, driving effectiveness for advertisers through increased audience engagement and attention. The […]

December 13, 2022December 13, 2022 Cristi Filipescu Digital & Media, Mobile

Playground xyz shines a light on the nuanced interplay between context, creativity and attention for advertisers in new study

Attention measurement and optimization provider Playground xyz has published a ground-breaking study on the relationship between context, ad creative and attention, as it continues to position itself at the forefront […]

July 12, 2022 Newsroom All News, Business, Marketing, Studies

Adverty’s multi-patented and in-game viewability tech BrainImpression™ available within Oracle Moat

Leading in-game advertising specialist Adverty AB (publ), today announced a collaboration with Oracle Moat to provide enhanced measurement and verification across in-game ad environments. Adverty’s award-winning, multi-patented and industry-leading ad […]

July 7, 2022July 7, 2022 Maggie Hanson All News, Business, Digital & Media

White Bullet’s integration with Silverbullet’s next generation Context Outcomes Engine, 4D, is now live

The integration of cybersecurity and IP protection expert White Bullet with 4D Context Outcomes Engine – a division of Silverbullet – is now live. The cutting-edge solution is now ready […]

February 4, 2022February 4, 2022 Maggie Hanson Business, Digital & Media, Marketing

New Partnership with Anzu Provides Smart’s Advertisers Access to In-Game Ads

Anzu, the world’s most advanced in-game advertising solution, and Smart, the leading independent ad tech platform have announced their partnership and integration. Through this partnership, Anzu will have access to […]

January 31, 2022January 31, 2022 Cristina Blanaru Business, Creativity, ITC

Adverty establishes local presence in Turkey

Adverty AB (publ) announces today a strategic positioning into Turkey with two new hires, to increase its presence in one of the largest, most exciting and fastest growing gaming communities […]

August 25, 2021August 25, 2021 Newsroom Business, Creativity, Digital & Media

Ozone launches Ozone Attention Index

The Ozone Project, the UK’s leading high attention digital advertising platform, announced the launch of the Ozone Attention Index, a bespoke measure of advertising engagement that will become a constant […]

July 23, 2021July 29, 2021 Newsroom Business, Digital & Media

Adverty and InMobi launch in-game advertising for global brands and agencies

Adverty AB (publ), the leading in-game platform for advertisers, agencies and game developers, and InMobi, the world’s leading independent marketing cloud, today announced the official launch of in-game advertising on […]

April 30, 2021April 30, 2021 Newsroom Business, Consumption Habits, Creativity, Digital & Media, Marketing

Denmark’s Publisher Alliance Signs Adnami As High Impact Technology Partner

Adnami, the leading technology provider of high impact digital advertising, has been appointed as the technological partner for Denmark’s Publisher Platform. This is the newly-formed alliance that will provide a […]

December 16, 2020December 17, 2020 Cristina Blanaru Business, Creativity, Digital & Media, Marketing, Media

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