Tag: advertising
Adverty and mobile game developer Gold Town Games enter into strategic partnership
Leading in-game advertising specialist Adverty AB (publ) today announces a strategic partnership with Gold Town Games AB (GTG), which will enable the mobile game developer to offer Adverty’s seamless In-Play™ […]
Cristiana Belodan (Oxygen): “I consider advertising transformed a lot, switched from storytelling to fast food consumption”
Cristiana Belodan joined Romanian Oxygen as Strategy & Transformation Director. Her responsibilities include integrating all resources under the company’s new positioning as a full-service agency, developing and strengthening Oxygen’s services, […]
Publicis, Orange 5g and iPhone 12 – closer to the moments that matter in France
After launching its 5G in November 2020, Orange is teaming up with Apple and its new iPhone 12 to explore the full potential of this new network. The film, named […]
Adnami partners with Omnicom Media Group in Sweden to help it deliver high-impact advertising programmatically
Adnami, which specialises in programmatic, high-impact advertising solutions, has announced a partnership with Omnicom Media Group in Sweden, with the leading global media network opting to work with the Danish […]
Škoda and Rosapark unveil brand’s latest Epic Option
This past year, ŠKODA celebrated its 125th year and, recently, launched the fourth generation of its bestselling ŠKODA OCTAVIA, the car manufacturer’s entry into the e-mobililty market, culminating in the […]
InMobi and Anzu Partner to Bring Programmatic In-Game Advertising to Brands Across the World
Anzu.io recently announced a new partnership with InMobi Exchange, the world’s largest independently owned mobile in-app advertising exchange. Gaming, with its audience of over 3.1 billion gamers and revenues approaching […]
aMVG and Anzu Announce Partnership to Bring Blended In-Game Advertising to the Addressable Media
Turkish Addressable Media AdTech leader aMVG and in-game advertising platform Anzu.io have announced a partnership to bring in-game ads to the addressable media landscape. aMVG will serve as a representative […]
Stefan Chiritescu, appointed Head of Strategy @McCann Bucharest
Starting January 2021, Stefan Chiritescu takes over the position of Head of Strategy at McCann Bucharest. With 20 years of experience in advertising, he is one of the most known […]
Cristiana Belodan, Oxygen’s new Strategy & Transformation Director
Cristiana Belodan joins Romanian Oxygen as Strategy & Transformation Director. Her responsibilities include integrating all resources under the company’s new positioning as a full-service agency, developing and strengthening Oxygen’s services, […]
McCann Romania won eMag in October and signs company’s Christmas campaign
McCann Worldgroup Romania made its first integrated campaign for eMAG, client that got into its portfolio in October 2020. The campaign is the Christmas one, developed around “A job for […]