Tag: analysis
WARC: Brands will spend $59bn on e-commerce advertising this year in response to the boom in online shopping
Advertising spend on e-commerce platforms is set to rise sharply this year despite the global recession – reaching a total of $58.5bn – as brands look to capitalise on the […]
Romanian retail in S1: Recovery after lockdown – better than expected. Logistics and industrial market remained competitive
The first half of the “pandemic year” was most difficult for retail players, considering the lockdown during the emergency state, but the recovery up until July has been better than […]
OTP Asset Management launches „Outlook 2020”, the analysis of the economic evolution of the Romanian market in the international context
OTP Asset Management Romania launches the market analysis “Outlook 2020”, at its IV edition, presenting the global and local economic retrospective for 2019 and the portfolio managers’ expectations regarding the […]
Gerovital is the most powerful Romanian brand in 2019, according to Biz magazine
Gerovital is the champion of the most powerful Romanian brands in 2019. This year the brand overtook Borsec in the top created by Unlock Market Research, for the Biz magazine. […]
Profero specialists on changes in digital: 6 forces that will set brand transformation in motion in the 2020s
Consumer behavior and expectations in the digital era trigger dynamic changes when it comes to brand communication. If the 2010s saw the rise of digital models and tools able to […]
KPMG on taxes in Romania: RON 3M – The average lifetime tax paid by a family with one child
KPMG in Romania has published the Story of a Family in Romania, an analysis of lifetime tax costs to answer these questions in a practical and comprehensible way. For this […]
Point Public Affairs launched the platform Romaniavotes.ro
The business environment can easily get updated information regarding the impact of parliamentary elections in Romania on the platform www.romaniavotes.ro Romaniavotes.ro is a project that was launched at the initiative of […]
RTB House on rocking out Black Friday and Cyber Monday ads
As the highly competitive shopping weekend approaches, online merchants look to stand out during the shopping rush. Black Friday traditions in the US have expanded internationally, creating huge opportunities for […]
Cannes Lions 2015’s Global Creativity Report:USA – top creative country, New York – top ranking city
Cannes Lions released the 2015 edition of The Global Creativity Report, in which are provided definitive rankings, analysis and insights on creative communications across the world and which incorporates the results […]
Analysis: Social media specialists in Romania, paid with €713
An analysis of the Social media salaries in Romania – made for the 5th year in the row by Evensys and Career Advisor – shows that the specialists in social […]