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The first edition of the Women in Marketing CEE Awards celebrated performance in marketing

Grapefruit and UNTOLD – from record to record or how to sell 40,000 passes for the next edition in just a day

Cresta Awards reveals its 2026 “Of The Year” winners

Animax opens a new store in Chitila Retail Park

Romanian Creative Week X Bucharest 2026 opens the conversation about the future of the creative industries and art journalism, and explores the present through dance and cinema

ITA Airways reframes its brand positioning with global “Simply Italian” platform and Sharon Stone

BBDO, back on Romanian market, now with The Group

pDOOH Isn’t Digital Programmatic. WOO’s Global Study Shows Why — and the Numbers Are Striking.

Ulrik Rasmussen joins Mediascope’s agency Board

Cresta Awards 2026: Independent agency Try takes both Grand Prix for IKEA

Tag: campaign

Cohn&Jansen JWT salutes George, a BCR innovation

George, the new digital banking platform from BCR, was launched in Romania by Cohn&Jansen JWT. Developed for Romania by BCR alongside Erste Group Bank’s start-up fintech, the platform George is […]

December 7, 2018 Romanita Oprea Creativity

FAN Courier and Marks present Courier in Action, the movie

From the creators of the movies Greu de Livrat (Hard to Delivered), Curieri de Sacrificiu (Sacrifice Couriers) and Livrare: Imposibila (Delivery: Impossible), Marks and FAN Courier are presenting another episode […]

December 5, 2018December 6, 2018 Romanita Oprea Creativity

In Romania, Dorna and Save the Children ran a donations campaign to benefit babies born before term

For International Premature Day, Dorna and Save the Children announced they provided to 10 Romanian hospitals in Romania equipment needed to care premature born children. Donations, part of Care for […]

November 21, 2018 Cristina Blanaru CSR, Marketing

Romanian Caroli Foods Group wants the best promotion for its Maestro range

The Romanian producer of  processed meat and packed products, Caroli Foods Group, launched a campaign, “Probably the best paid job in marketing”, aiming to find the best promotional idea for […]

November 20, 2018November 20, 2018 Romanita Oprea Creativity, Marketing

BRD – Groupe Société Générale has a new brand platform

BRD – Groupe Société Générale marks also in Romania the new positioning launched by Société Générale, for all the 67 countries where the group is present. Starting November 14th, BRD […]

November 20, 2018November 21, 2018 Romanita Oprea Branding

A bullet exclamation mark and a Trigger Challenge, a Zulu campaign against gun violence

The Coalition for Gun Control has launched a new advocacy campaign, signed by Zulu Alpha Kilo,  urging Canadians speak out in support of stricter gun control legislation. The campaign, titled Trigger […]

November 18, 2018October 22, 2019 Cristina Blanaru Ads, Creativity, CSR

Serviceplan Switzerland creates an incorrigible campaign for Ragusa chocolate  

A witty new campaign was launched by Serviceplan Switzerland for popular Swiss chocolate brand Ragusa, produced by family company Camille Bloch, celebrates people’s incorrigible character traits. When you can claim […]

November 18, 2018November 18, 2018 Cristina Blanaru Ads, Creativity

Regional campaign for home deco fans, from Vivre and Graffiti BBDO Romania

Graffiti BBDO created the new regional campaign “Vivre – It’s from Vivre”, which dramatizes the moment of a new acquisition for a home and presents it as a love-story, in […]

November 18, 2018 Cristina Blanaru Ads, Creativity

FCB Bucharest signs a new campaign for chocolate brand Heidi

 FCB Bucharest signs the newest promotion for chocolate brand Heidi, that brings forward a premium selection of interior design items and a collaboration with Romanian actress Dana Rogoz. What do […]

November 13, 2018 Cristina Blanaru Ads, Creativity

TBWA\Dublin creates a cheerful and lyrical ode for Ireland’s SuperValu

Following the recent launch of the new ‘All Things Considered’ platform for Ireland’s largest supermarket chain, SuperValu, creative agency, TBWA\Dublin, has followed up with a festive spot that encourages customers […]

November 8, 2018 Cristina Blanaru Ads, Creativity

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