Tag: campaign
Image campaign for Viva Credit, orchestrated by Headvertising in Romania
Viva Credit launched a new integrated image campaign, “Support friendship”, based on an idea generated following a brainstorming of institution’s 2 representatives, the marketing director (Eduard Popisteanu) and the general […]
Lowe Romania to handle the image campaigns for Elefant.ro
Starting October, elefant.ro appointed Lowe Romania to handle the creation and implementarion of its image campaign. Elefant.ro is one of the most popular eCommerce platforms in Romania and aims, via the campaign, […]
DDB California says Mangia! for ConAgra’s Bertolli
DDB California created a new US campaign for ConAgra’s Bertolli brand, launched on October 5th under the tagline, “Don’t Just Eat. Mangia!”. The campaign was launched in the same time with October’s Italian […]
LA-based David&Goliath and KIA launch a new national campaign for 2016 Kia Sorento
David&Goliath launched an integrated campaign supporting Kia’s sponsorship of Sunday Night Football (network show with 17.5MM viewers), showing how Sorento is a vehicle “Built for Football Families.” Although it previously sponsored Sunday Night Football […]
Targu Mures for European Cultural Capital – a GMP campaign in 5 languages
GMP Advertising and GMP PR launched the first campaign declined simultaneously in 5 languages (Romanian, Hungarian, German, English and Rroma) in order to support Targu Mures’ candidacy to European Cultural Capital […]
The North Face and Mekanism “Never stop”
Mekanism signs The North Face ‘s first-ever global brand campaign, Never Stop, featuring cinematic footage collected from around the world. The creative takes viewers on an emotional journey inspiring them to discover the exhilaration that […]
“Smartists” – Bonux campaign Leo Burnett Group Romania, selected by Google for efficiency and creativity
Launched in May, the Romanian campaign for Bonux running under the tagline Smartists and signed by Leo Burnett Group Romania was recently was selected by Google as a benchmark of efficiency and […]
Jazz came up with a new campaign for Das Kaskaval (Muller)
Romanian ad agency Jazz came up with a new campaign for Das Kaskaval, a cheese product from Muller, campaign focused on the maturation of the product. The campaign includes a […]
Johnnie Walker focuses on joy in its newest brand campaign, signed by Anomaly
McLaren Honda’s Jenson Button, Jude Law and Zhao Wei are among those epitomizing a way of thinking that challenges the conventional wisdom that success guarantees happiness and instead celebrates the fact that happiness […]
Carte Noire and BETC launched #AuNomDesSeins
Carte Noire and BETC launched a social campaign to raise breast cancer awareness for the Breast Cancer Awareness Month. The social campaign takes place under the hashtag #AuNomDesSeins (“In thename of […]