Tag: campaigns
Rogalski-Grigoriu and The Practice, awarded at European Excellence Awards
Two Romanian agencies won accolades at this year’s edition of European Excellence Awards: The Practice and Rogalski-Grigoriu PR. The awards were handed to the winners during a Gala that took […]
comScore makes AdEffx Campaign Essentials available in Canada
comScore, a leader in measuring the digital world, announced it made available AdEffx Campaign Essentials in Canada. This is a campaign audience validation tool used by digital marketers, agencies and […]
Syscom Digital launched a Facebook app that allows introducing code for promo campaigns
Syscom Digital, Romanian agency specialized in digital, mobile communication and marketing, launched the 1st Facebook app in Romania that allows introducing codes for promotional campaigns via Facebook. The Facebook app […]
CohnandJansen JWT, together with SMURD in the 2011 fund raising campaign
CohnandJansen JWT made, this year, the fund raising campaign for SMURD (Romanian paramedics service). The campaign aims to determine the public to redirect 2% from the taxes they owe to […]
Gemius: 300×250, most popular ad format in Romania
Filip Pieczynski, Vice President Gemius SA, spoke, at Digital Marketing Forum in Bucharest, about Benchmark report, an instrument his company is launching in Romania. According to him, Romania is the […]
Q2M manages advertising for newly launched Manager.ro
Q2M will manage exclusively the advertising campaigns for Manager.ro, a business portal just launched on Romanian market. Q2M represents, for the moment, a network of sites with a total number of […]
Adrian Holmes: Someone, somewhere, has just invented something that will be the next Facebook
Adrian Holmes, Executive Creative Director Y&R EMEA and president of Film, Press, Outdoor and Radio Jury at Golden Drum 2010, said, regarding the fast changes advertising industry is affected by […]
IPA: High levels of creativity make advertising more efficient
An analysis made by IPA Effectiveness Awards and Gunn Report showed that creativity has a real business power and that high levels of creativity make advertising campaigns much more efficient. […]
Romanian Effie Awards attract only 48 campaigns at the 7th edition
Romanian Effie Awards attracted only 48 campaigns in this year’s competition. Those campaigns are coming from 20 agencies and companies. At last year’s edition of Romanian Effie there were 70 […]