Tag: Daedalus Millward Brown
Esomar MeetUp Romania: Spender or Saver?
The 3rd edition of ESOMAR MeetUp Romania, in partnership with Marketing Faculty from Romanian Economic Sciences Academy, took place recently, with Romanian and international speakers answering a series of questions […]
Daedalus Millward Brown: 87.4% Romanians offer holidays gifts
A study made by Daedalus Millward Brown shows that 87.4% Romanians living in urban areas are offering holidays gifts to their loved ones. The study, made in December (3-12), analyzed […]
Daedalus Millward Brown: Almost 70% of Romanian got Black Friday fever
In just couple weeks, due to increased attention from mass media, Black Friday’s awareness increased two and a half times, reaching 69.8% of Romania’s population, with 11.1% of people that find […]
Study: 60% of Romanian online buyers don’t buy from stores that aren’t trustworthy
60% of Romanian online buyers don’t make acquisitions from online stores that aren’t trustworthy, the design and clients comments being the main sources that generate lack of trust. 6 out […]
Clothes and electronics – “most wanted” by Romanians who shop online
Clothes and electronics are the items most popular among Romanians that are shopping online, according a Daedalus Millward Brown study that also shows that the budget most buyers used for online […]
A short round up
– Costin Cocioaba left Pro TV, where he coordinated the Internet Business Unit, writes Manafu.ro – Clement Nicolaescu, marketing director of the online sales house ArboInteractive, was promoted inside the […]