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Win Advisors consolidates the team with Alexandru Ion (Operations Manager) and announces the company’s expansion in CEE and SEE

Pernod Ricard expands its partnership with Mediascope, focusing on innovation and experiential creativity in 2025

Wilkinson Sword Intuition gets real with hairy truths, in its bold rebrand by Pablo

Madrí Excepcional launched with impact in retail, by Bergenbier SA and Mediascope

Retail Media Hub announces a strategic partnership with Schwarz Media

Oxygen launches Oxygen Media, a new specialized media planning & buying agency

Win Advisors consolidates the team with Alexandru Ion (Operations Manager) and announces the company’s expansion in CEE and SEE

Pernod Ricard expands its partnership with Mediascope, focusing on innovation and experiential creativity in 2025

Wilkinson Sword Intuition gets real with hairy truths, in its bold rebrand by Pablo

Madrí Excepcional launched with impact in retail, by Bergenbier SA and Mediascope

Retail Media Hub announces a strategic partnership with Schwarz Media

Oxygen launches Oxygen Media, a new specialized media planning & buying agency

Tag: DOOH

Accenture Song Sweden and Adidas reignite the fire of Stockholm’s runners with dynamic OOH experience

Accenture Song Sweden has partnered with Adidas to launch ‘The Billboard Run’ in Stockholm, an innovative outdoor campaign designed to reignite the passion of runners across the city. Taking place from April […]

April 23, 2024May 10, 2024 Maggie Hanson Creativity, Digital & Media, Innovation, OOH / DOOH

OMG Singapore CEO Chloe Neo – keynote speaker at WOO Asia Forum in Bali – Grand Visual’s Jay Young to speak on creativity

Omnicom Media Group Singapore CEO Chloe Neo is to be a keynote speaker at the World Out of Home Organization’s forthcoming Asia Forum in Bali, Indonesia from November 1-3. Neo, […]

October 5, 2023October 5, 2023 Cristina Blanaru All News, Digital & Media, OOH / DOOH

Exclusive Hawk and Captify partnership brings search data to DOOH and audio media buying for the first time

European omnichannel advertising platform Hawk and Captify, the leading Search Intelligence platform for the open web, have announced an exclusive partnership that will enable online search data to be used for digital out-of-home […]

March 20, 2023March 20, 2023 Newsroom All News, Business, Digital & Media, Media, OOH / DOOH

Hawk expands its programmatic DOOH offering through global agreement with Hivestack

Media and insights platform Hawk has announced a strategic international partnership with Hivestack, the world’s leading, independent programmatic digital out-of-home (pDOOH) ad tech company. Hawk is a leading European player in omnichannel digital […]

December 13, 2022December 16, 2022 Newsroom All News, Business, Digital & Media, OOH / DOOH

Hivestack Named Official Member of Prebid.org

Hivestack, the world’s largest, independent, programmatic digital out of home (DOOH) ad tech company announced its official membership with Prebid.org, the organization that oversees open source Prebid programmatic advertising solutions. […]

June 22, 2022June 22, 2022 Newsroom All News, Business, Digital & Media, OOH / DOOH

New sales manager at Hawk increases DOOH focus as omnichannel marketing platform continues to grow

Hawk Platform, has appointed Georgia Yaksich as agency sales manager as it continues to expand its commercial team to meet the ongoing growth in demand for its cross-channel advertising and […]

June 8, 2022June 8, 2022 Newsroom All News, Business, Digital & Media, OOH / DOOH, People

TPS Engage, international campaign for Kayne West, Gap & Balenciaga – 8 countries, 11 cities

TPS Engage launched, last weekend, the campaign Gap Yeezy Engineered by Balenciaga, the new collection from Kanye West (Ye), via digital screens in 8 countries and 11 cities, including Bucharest. […]

June 1, 2022June 1, 2022 Cristina Blanaru All News, Business, Creativity, Digital & Media, OOH / DOOH

Alfi research: Campaign performance and measurement, driving increased use of QR codes in DOOH advertising

New research from Alfi, an AI enterprise SaaS advertising platform, shows senior advertising executives are forecasting strong growth in the use of QR codes in Digital Out of Home (DOOH) […]

May 31, 2022May 31, 2022 Newsroom All News, Business, Digital & Media, OOH / DOOH, Studies

Digital citylights equipped with AI-based software and build-in cameras fighting the dramatic rise in mental health issues   

Anxiety Meter can measure passers-by’s anxiety with their permission. One-third of passers-by interacted with the ad 817 % longer than the DOOH average. The ones with the highest level of […]

May 10, 2022May 10, 2022 Newsroom Ads, All News, Creativity, Marketing

Hivestack partners with Billups to launch multi-market programmatic digital out of home (DOOH) campaign in Europe for Ace & Tate

Hivestack, the world’s leading, independent programmatic digital out of home (DOOH) ad tech company, today announced a partnership with Billups, a privately held global OOH technology and managed services company. […]

May 3, 2022May 3, 2022 Newsroom All News, Business, OOH / DOOH

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