Tag: economy
Druid: Revenue increase of 349% in H1 2020. Financial results over expectations
Druid, company specialized in developing intelligent chatbots for entreprise type organizations, announced ending the first half of the current year with a turnover up 349%, over 4 times bigger compared […]
State bank CEC ends contract with Papaya, a sudden (/political) move before protests and a motion against Romanian government
Romanian state controlled bank CEC ended its 10 years relationship with its advertising agency Papaya Advertising today, in the wake of an important censorship motion against the Romanian social democratic […]
Tribal Worldwide London launches Total Experience (TX) offering
Tribal Worldwide London recently announced the launch of its new agency structure, designed to help brands win in the experience economy. I believe that businesses should embrace the concept of […]
“Value of Advertising” report: Advertising brings significant benefits within EU
A newly released European report shows that each Euro invested in advertising brings 7 times higher benefits related to GDP, encourages innovation, insures the occupation of the work force and helps investments […]
Advertising Day, to be organized for the first time in Romania by IAA and Ziarul Financiar
IAA Romania celebrates Advertising Day, a first and an anniversary moment that aims to become a tradition on the Romanian market. Advertising Day is conceived as an events platform and presents the […]
Strengthening economy to boost global advertising growth from 3.9% in 2013 to 5.6% in 2015
ZenithOptimedia predicts global advertising expenditure will grow by 3.9% in 2013, reaching US$518bn by the end of the year. As has been the case since the start of the economic […]
WAZ Group will sell its businesses in Eastern Europe, including in Romania
Bodo Hombach, WAZ Group CEO, said, in an interview for Handelsblatt.com, that the company is going to sell the shares it owns in companies in Eastern Europe. He explained that […]