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Disney creative head Helen Pak to chair Cresta jury 2025

Imagination to Bring Saudi Pavilion’s immersive ‘Good Water’ Vision to Life at London Design Biennale 2025

Effie Announces 2024 Global Effie Index, Unveiling the World’s Most Effective Marketers

Cohn & Jansen ranks 3rd among Independent Agencies in Europe on the Effie Index

The Webster Launches AI Campaign Debut with [AI]magination

Alfredo De Villa And Robert Teitel Launch Luchadores Productions

Disney creative head Helen Pak to chair Cresta jury 2025

Imagination to Bring Saudi Pavilion’s immersive ‘Good Water’ Vision to Life at London Design Biennale 2025

Effie Announces 2024 Global Effie Index, Unveiling the World’s Most Effective Marketers

Cohn & Jansen ranks 3rd among Independent Agencies in Europe on the Effie Index

The Webster Launches AI Campaign Debut with [AI]magination

Alfredo De Villa And Robert Teitel Launch Luchadores Productions

Tag: Gemius

Gemius becomes the official audience research provider in Belgium and Luxembourg

Belgium (internet penetration estimated at 75%) and Luxembourg (where 80% residents use the internet on a daily basis) are the 35th and 36th countries where Gemius conducts audience research (gemiusAudience). […]

April 2, 2014 Cristina Blanaru Media, Studies

Gemius appointed Victor Avram as its new Country Manager for Romania and Moldavia

Victor Avram was appointed Country Manager of Gemius in Romania and Moldavia, replacing Catalin Emilian starting March. With over 11 years of experience in Romanian media industry, Victor joins Gemius as […]

March 21, 2014June 9, 2014 Cristina Blanaru Creativity, Digital & Media

Polish e-commerce: Average Poles shop for clothes and accessories, spending PLN 250

The average Pole is shopping for clothes, shoes and accessories and spends PLN 250 for one online transaction, according to a Gemius study that also mentions that two-thirds of visits […]

March 19, 2014April 7, 2014 Cristina Blanaru Business, e-Commerce

Gemius study: CEE most popular display ads versus click

In Poland, Slovakia and Bulgaria, online campaigns are the most often clicked while in Poland, ad formats, other than the regular banner, are more widespread, according to a Gemius report […]

January 23, 2014April 7, 2014 Cristina Blanaru Creativity, Digital & Media

Gemius: Samsung wins CEE mobile internet

Samsung is strengthening its position on the mobile market and already won the race with Apple in Serbia, Lithuania and Belarus, as a Gemius study shows. The study involved countries […]

October 9, 2013November 13, 2013 Cristina Blanaru Digital & Media, Mobile, Studies

Gemius study: Over 8.9M Romanian internet users, men are dominant

Over 8.9M Romanians are active on the internet, men being dominant, according to gemiusAudience study presented at IAB Forum Romania. The average Romanian internet user views around 1,219 pages and spends […]

October 2, 2013October 11, 2013 Cristina Blanaru Creativity, Digital & Media, Marketing, Studies

Gemius: Standard banners remain most popular online ad formats in CEE

Standard banners remain the most popular online ad formats in Central and Eastern Europe; the highest click rates are scored by pre-roll banners, top players and interstitial ones, according to […]

September 2, 2013 Cristina Blanaru Ads, Creativity, Digital & Media, Studies

Gemius: Video ads in CEE – most popular in Ukraine, Poland and Czech Republic

In Central and Eastern Europe, the markets where video ads enjoy the biggest popularity are Ukraine, Poland and Czech Republic, as a Gemius research on advertising activities in CEE shows. […]

July 30, 2013September 11, 2013 Cristina Blanaru Creativity, Digital & Media

Gemius study: Mobile ads are gaining ground in CEE

An average of 3% of advertisements in Central and East Europe is displayed on tablets and phone screens, with Lithuania assuming the leading position in this field, a Gemius study […]

June 26, 2013June 9, 2014 Cristina Blanaru Creativity, Digital & Media, Marketing, Mobile, Studies

Gemius study: Giants knocking at the CEE e-business doors

The entry of Google or Amazon to the e-commerce market in CEE has been brought up on many occasions, but the business does not seem to take the matter seriously. […]

June 21, 2013 Cristina Blanaru Business, e-Commerce, Studies

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