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Retail Media Hub announces a strategic partnership with Schwarz Media

Oxygen launches Oxygen Media, a new specialized media planning & buying agency

Win Advisors consolidates the team with Alexandru Ion (Operations Manager) and announces the company’s expansion in CEE and SEE

Modirum to provide Finland’s state networks with real-time group video services

KesselsKramer signs the campaign for Deutsches Museum’s 100th anniversary

Madrí Excepcional launched with impact in retail, by Bergenbier SA and Mediascope

Retail Media Hub announces a strategic partnership with Schwarz Media

Oxygen launches Oxygen Media, a new specialized media planning & buying agency

Win Advisors consolidates the team with Alexandru Ion (Operations Manager) and announces the company’s expansion in CEE and SEE

Modirum to provide Finland’s state networks with real-time group video services

KesselsKramer signs the campaign for Deutsches Museum’s 100th anniversary

Madrí Excepcional launched with impact in retail, by Bergenbier SA and Mediascope

Tag: habits

GPeC SUMMIT 2019: Romanians spend the biggest amount of money online on tourism

GPeC SUMMIT, the autumn’s E-Commerce and Digital Marketing event, alongside its partners iSense Solutions, launch the first results of the annual study “The e-commerce market in Romania”. The study presents […]

October 30, 2019October 31, 2019 Romanita Oprea e-Commerce

Provident Romania study: Over 50% Romanians spend Labor Day holiday at home

Over half of Romanians opted to spend home the mini-holiday for Labor Day (May 1st) and have plans to take trips to forests (20%) or mountains (15%), while seaside and […]

April 30, 2018April 27, 2018 Cristina Blanaru Consumption Habits, Studies

 Golin & iSense Solutions look into Romanians’ shopping list and wallet  

Golin has launched a new study alongside the research company iSense Solutions, to find out how the current generations in Romania relate to money and how they manage their budgets.  Only […]

April 27, 2018April 27, 2018 Cristina Blanaru Consumption Habits, Marketing, Studies

Golin study: Romanians in small communities shouldn’t be ignored by brands

Romanians in small communities (rural and urban under 50,000 inhabitants) are almost as informed, use the same channels and have similar expectations as consumers in big cities. Nevertheless, they are […]

November 11, 2017June 28, 2018 Cristina Blanaru Consumption Habits, Marketing, Studies

iSense Solutions study: Romanians use their smartphones in the evening, mainly to relax

Most Romanians (89%) are using their smartphones especially at home, mainly in the evening, when they are back from work and relax, as shown by a study made by iSense […]

April 14, 2016 Cristina Blanaru Business, Events, Mobile

Study: TV Commercials, avoided by 80% of Romanians

Romanian consumers are avoiding the TV commercials, with 80% of them switching the channel during the commercial breaks, a study by iSense Solutions shows. The study was presented during Digital Marketing Forum, […]

February 26, 2016 Cristina Blanaru Digital & Media, Events, Marketing, Studies

IAB’s Digital Scope: TV consumption, surpassed by the Internet one in Romania

Romanian internet users are spending over 5 hours a day hooked to the internet, browsing or using online services, as shown by Digital Scope, a study made by IAB Romania along […]

December 9, 2015June 4, 2016 Cristina Blanaru Consumption Habits, Digital & Media, Marketing, Media, Mobile, Studies

EY Study: Romanians use mobiles everywhere, check them tens of times a day

According to “Mobile devices’ usage” study released by EY for Romanian market, 62% Romanian smartphone users are using this mobile device from 2 to 6 hours a day and two thirds […]

September 24, 2015 Cristina Blanaru Consumption Habits, Digital & Media, Marketing, Mobile, Studies

GfK Romania study: Clothes, cosmetics and electronics – stars of online shopping in Romania

GfK Romania released the results of a study analyzing the main trends on Romanians’ online shopping habits. According to the study, men are more active when it comes of online shopping, […]

May 26, 2015July 13, 2015 Cristina Blanaru Business, e-Commerce, Marketing, Studies

Starcom MediaVest Group infographic: Romanians and the contemporary Easter traditions

With Easter just around the corner in Romania, country that celebrates the religious event under the reek-Orthodox calendar, Starcom MediaVest Group released a new infographic on Romanian consumers’ habits, made […]

April 7, 2015July 13, 2015 Cristina Blanaru Consumption Habits, Marketing, Studies

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