Tag: launch
Idea::Bank’s launch in Romania, handled by Jazz, Rogalski Damaschin PR, and Magnetic Live
Idea::Bank, part of Getin Holding, one of the biggest Polish financial groups, launched its identity, philosophy and banking offer for the Romanian public, under the slogan “Fresh banking from Poland” […]
Propaganda Brand New created the identity for a new Vincon wine brand
Propaganda Brand New created the identity for a new brand of wine from Vincon, Doua Vorbe, focusing on wine’s quality to make people talk to each other. We wanted to complete […]
RTB House launches a new branch in Russia
RTB House, specialized in display advertising tailored to the users’ interests, consolidated its position on Russian market by launching offices in Moscow and appointing Anton Melekhov, expert in digital marketing and e-commerce, […]
Romanian bookstore fancies with architecture studio in opening an old style library downtown Bucharest
Romanian bookstore chain Carturesti opens a new location in Bucharest, on February 12th, using a monument building that will open again its doors after a quarter of a century, in Romanian capital’s old center. […]
Publicis Romania, the only European agency in the final stage of a pitch for a new Renault launch in India
Publicis Romania is the only agency in Publicis’ European network that is in the final stage of a pitch having as stake the launch of a new Renault model on […]
IAB Europe launches the Multi-Device and Connected World Library of Research
Interactive Advertising Bureau Europe (IAB Europe) launched the Multi-Device and Connected World Library of Research to address the need for insight on the constantly evolving media consumption landscape. Understanding the […]
Ant Farm, Activision and Bungie to produce an intensive campaign for Destiny
Entertainment ad agency Ant Farm teamed up with Activision and Bungie to produce media for the launch campaign behind what became the best-selling new video game franchise launch of all […]
Lacoste calls on the King of Social Networks to launch its online boutique
For the launch of its online boutique, Lacoste, along with BETC and BETC Digital, asked Vine and Instagram star Zach King (@finalcutking) to help out. Zach King (@finalcutking) is an American […]
GfK launched GfK Brand Vivo
GfK launched GfK Brand Vivo – a new brand tracking system that uses relational intelligence, a more valid and sensitive way to monitor how consumers experience, connect to and engage […]
Lay’s, together with Cabral and Puya in a new Romanian campaign
Lay’s started a new campaign in Romania, having as ambassadors Cabral and Puya. The campaign promotes the launch of 3 new assortments of chips and challenges the consumers to guess the names of the newly […]