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Tag: marcomm

Romanian IQads and SMARK launched service packages for marcomm agencies and companies 

Romanian IQads and Smark launched, starting this month, packages of services for marcomm agencies and companies. The Romanian specialized publishing platforms are offering packages covering 4 areas: announcing agencies’ newest […]

November 5, 2014 Cristina Blanaru Business, Media

New York Festivals 2015 –  an inside view from Michael O’Rourke

New York Festivals recently introduced a newly designed trophy, updates implement in 2015 competition and changes based on internal research and jury feedback. Michael O’Rourke, President of New York Festivals, gave […]

October 29, 2014February 16, 2015 Cristina Blanaru Advertising, Festivals, New York Festivals

IAA Young Professionals launched “Visiting the agencies” project

IAA Young Professionals launched a new project, “Visiting the agencies”, made specially for its members and that brings closer marcomm young people, hired or not, and advertising agencies and their […]

March 30, 2011 Cristina Blanaru Advertising, Marketing

Ogilvy PR Romania gives members of its team new responsibilities

Romanian Ogilvy Public Relations promoted 2 people from its team, Claudiei Mihalaşcu, that assumed the responsabilities of PR Director & Coordinator of Digital Influence 360 team, and Oana Stanoevici, Senior […]

September 22, 2010 Cristina Blanaru Marketing, PR

$1.7bn social network ad spending in US in 2010

According to a study published by eMarketer, 6.7% of all US online ad spending to go toward social networks this year, meaning around $1.7bn . Social network advertising is getting […]

August 16, 2010May 9, 2012 Cristina Blanaru Advertising, Digital & Media, Marketing, Media

Innovative marketing for green tourism contest, at Golden Drum

Slovenian Tourist Board, Bank of Tourism Potentials in Slovenia and University of Primorska – Faculty for Tourism Studies and Faculty of Management organize together the workshop “Innovative Marketing for Green […]

August 16, 2010September 13, 2012 Cristina Blanaru Advertising, Golden Drum, Marketing

Magpie, for sale

Magpie, the first service to offer in-stream ads on Twitter, is up for sale, according to TechCrunch Europe. Magpie claims to be Europe’s number one Twitter advertising network with a […]

August 13, 2010 Cristina Blanaru Advertising, Digital & Media, Marketing

Financial crisis brought more commercials on Romanian TV stations in 2010

The commercial TV stations registered an increased of 27% in advertising volumes, although the budgets were, this year, smaller than in the previous year, according to Adevarul and Paginademedia.ro. According […]

August 12, 2010May 9, 2012 Cristina Blanaru Marketing, Media

iLeo Romania, for the 1st time listed in Creative Zone

The Romanian interactive agency iLeo, part of Leo Burnett Group Romania, was listed for the 1st time in Creative Zone magazine, with an expandable banner for Head&Shoulders. According to a […]

August 11, 2010May 9, 2012 Cristina Blanaru Advertising, Digital & Media, Marketing, Media

TBWA Bucharest, about the pitch for Romania’s tourism brand

According to a press release, TBWA Bucharest was involved in all the pitch process that aimed to chose a company to create the Romanian tourism brand. The consortium the agency […]

August 6, 2010May 9, 2012 Cristina Blanaru Advertising, Branding, Marketing

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