Tag: marketing
DMF17: The most important trends in digital marketing this year, compiled in a free e-book
Digital Marketing Forum (DMF), the first event dedicated to Romanian online promo industry, is scheduled to take place in Bucharest, in February (23-24), at JW Marriott Hotel. At event’s 11th […]
Belarusan marcomm industry prepares for 9th White Square festival
White Square, international advertising festival taking place in Belarus, prepares for its 9th edition, which will be attended by industry professionals from more then 25 countries. The 9th edition of White […]
2017 AME Awards to unveil 1st Annual AME Report for World’s Best Advertising & Marketing Effectiveness
The AME Awards for Advertising & Marketing Effectiveness will unveil the first-ever AME Report, a new yearly ranking of the world’s most successful networks, agencies, and advertisers according to their […]
Warc launched 2017 Innovation Awards
Warc launched its 2017 Innovation Awards, a global search for effective innovation in marketing with a $10,000 cash prize fund for the winning papers. The Warc Innovation Awards seek innovative […]
TeComm: Marketing strategy – a main factor to the success or fail of an online business
The sales of an online store depend mainly on the efficiency of the marketing campaigns it runs. A well thought promo campaign generates traffic and optimizes user’s experience in e-store […]
Prophet unveiled a new and modern look for AEG
Brand and marketing consultancy Prophet has revealed its redesign for AEG, a leading home appliance brand. Prophet was tasked with creating a striking, visual identity to deliver the brand’s new […]
Daniel Surmacz: The automatic future of digital advertising
It’s been 21 years since the first banner ad appeared on the web. It ran on a site called HotWired.com, the original website of Wired Magazine. It asked “Have you […]
TeComm: Optimizing conversion rate, essential for an online business’ success
Ivan Imhoff, founder of the marketing agency House of Kaizen London, will be the speaker to TeComm eCommerce Conference&Expo, scheduled to take place on October 25-26 in Cluj-Napoca (Romania) and which […]
2Performant Network migrated 2Parale’s entire portfolio on the global 2Performant.com platform
2Performant Network migrated 2Parale’s entire portfolio on the global 2Performant.com platform following an over 300,000 euro investment. The ecosystem of 50,000 users generating monthly over 50,000 online sales and 5M […]
#spiritliber or how Pepsi turned a concert in Romania in a seaside trip
End of July, Pepsi and Romanian group Vama challenged the crowd present to musicians’ concert to experience in the most authentic manner the definition of a free spirit (#spiritliber) after […]