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The first edition of the Women in Marketing CEE Awards celebrated performance in marketing

Grapefruit and UNTOLD – from record to record or how to sell 40,000 passes for the next edition in just a day

Cresta Awards reveals its 2026 “Of The Year” winners

Animax opens a new store in Chitila Retail Park

Romanian Creative Week X Bucharest 2026 opens the conversation about the future of the creative industries and art journalism, and explores the present through dance and cinema

ITA Airways reframes its brand positioning with global “Simply Italian” platform and Sharon Stone

BBDO, back on Romanian market, now with The Group

pDOOH Isn’t Digital Programmatic. WOO’s Global Study Shows Why — and the Numbers Are Striking.

Ulrik Rasmussen joins Mediascope’s agency Board

Cresta Awards 2026: Independent agency Try takes both Grand Prix for IKEA

Tag: marketing

The Talent Business expands in Singapore

Juhi Bimbhet joins The Talent Business’ Singapore office. She will be responsible for driving a significant expansion in The Talent Business’ ability to deliver the world’s best creative leaders and […]

August 4, 2016August 4, 2016 Cristina Blanaru Business, Creativity

Lee Ann Daly joins The Talent Business as US Chairman

Lee Ann Daly, whose previous roles include EVP/Global Chief Marketing Officer at Thomson Reuters, and EVP Marketing at ESPN, will work in a non-executive capacity alongside The Talent Business’ Global […]

July 26, 2016 Cristina Blanaru Business, Creativity

Reality Marketing: Vodafone’s #4GRedline High-Stakes Stunt Pays Off

Vodafone has pulled off one of its most innovative marketing activations yet with a high-octane stunt featuring Kiwi drift car sensation “Mad” Mike Whiddett and the company’s own Director of […]

July 22, 2016July 25, 2016 Cristina Blanaru Ads, Creativity

Omobono: Marketing under threat as HR influence rises

New research has shown that Marketing is under serious threat from HR, raising real questions for businesses and the teams charged with upholding the voice of their brand. In a series […]

June 15, 2016 Cristina Blanaru Business, Marketing, Studies

Teo Migdalovici @ #MobileAdvertisingCongress:  Living several lives at once and being potentially independent from any geographical restriction is the mobile’s generous gift to my generation

Teodora Migdalovici, Ambassador Cannes Lions in Romania, is one of the speakers at this year’s edition of the Romanian Mobile Advertising Congress, an event scheduled to take place in Bucharest […]

June 6, 2016April 12, 2017 Cristina Blanaru Business, Events, Marketing, Mobile, People

Cristian Ignat (Canopy) @ #MobileAdvertisingCongress: Mobile advertising, the biggest challenge of the online marketers nowadays

Cristian Ignat, Chief Canopyst @ Canopy is one of the speakers at this year’s edition of the Romanian Mobile Advertising Congress, an event scheduled to take place in Bucharest on […]

June 6, 2016June 3, 2016 Cristina Blanaru Business, Events, Marketing, People

Prophet brings Fred Geyer to the UK

Global brand and marketing consultancy Prophet has announced its New York based Senior Partner Fred Geyer is to relocate to London to spearhead European growth.  Geyer’s focus will be in […]

May 30, 2016June 9, 2016 Cristina Blanaru Branding, Business, People

British Companies are Leading the Way into a Digital Future, Says New Study from Global Marketing Consultancy Prophet

Digital transformation within European companies is making good progress, and is meeting with approval, particularly with younger workers.  British companies have adapted extremely well to embrace digital transformation whilst  France […]

March 13, 2016March 13, 2016 Cristina Blanaru Marketing, Studies

TeCOMM gathers Romanian online retailers in Bucharest

On April 21st, TeCOMM eCommerce Conference&Expo organizes, in Bucharest, the 8th edition of the event dedicated to online stores owners and providers of e-commerce products, services and solutions. The event is organized by […]

February 24, 2016 Cristina Blanaru e-Commerce, Events

Avandor: Brands can now work together for better results in digital

Avandor Consumer Profiling created for the clients of its Data Management platform a new functionality which allows brands and publishers to share selectively the access to their own data from the […]

February 24, 2016June 4, 2016 Cristina Blanaru Business, Creativity, Digital & Media, Marketing, Start Up

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