Tag: marketing
A new performance marketing agency launched in Romania: Edge by 2Performant
2Performant Network S.A., owner of 2Parale affiliate platform, launched Edge, full service performance marketing agency that aims to manage, in its first year, media budgets of over Euro 3M. Edge is […]
Biz Days 2015 – a manifesto event about achievements, people and business ideas
Last week, Bucharest hosted the 14th edition of Biz Days, an event gathering together, for 5 days, managers, entrepreneurs, investors, consultants, investors, NGOs, marketing & advertising professionals. An unique initiative, […]
Marilena Barliga to head marketing and product development for Provident Romania
Provident Financial România, part of the British group International Personal Finance, appointed Marilena Barliga to head the marketing and product development departments within the company. With over 11 years of experience in […]
Customer Care Conference: 62% consumers gave up brands or companies due to weak relation with clients
According to an Aspect study, 76% clients believe a company shows the appreciation towards them through the quality of the interaction at the level of customer care service they offer. […]
Orange signed an affiliate marketing agreement with 2Parale in Romania
Starting October, 2Performant Network signed an agreement with telecom operator Orange Romania in order to provide to the telecom company affiliate marketing services via 2Parale platform. The affiliate marketing program targets both […]
TeComm Cluj – Power to the Customers
TeCOMM Cluj takes place on October 21-22 and targets business people who own online stores and want to develop and improve their businesses. The e-commerce conference brings together specialists […]
Kath Pay: How can the online shops generate more sales and revenue
Kath Pay (UK), email marketing specialist, included in Top 50 Email Marketing Influencers according to Vocus, has confirmed her presence at TeCOMM-eCommerce Conference, October, 21-22, Cluj-Napoca. She will talk about […]
Midas Awards for World’s Best Financial Advertising announces 2015 Call for Entries, includes new categories
Midas Awards 2015, honoring the World’s Best Financial Advertising, is now open for entry. The Midas Awards is the only awards show to recognize excellence in financial marketing and advertising on a global […]
IAA Global: Dialogue is needed when it comes of Romanian Govern Emergency Ordinance 25/2013
The Global Board of IAA international met up in Romania and had on its agenda of discussions the effects of Romanian Governmental Emergency Ordinance 25/2013 over the Romanian advertising and communication […]
Can shopper marketing be exciting?
“This is a new era and a new balance, so it demands a new formula. Shopper marketing is a significant growth area and the next biggest battleground for retailers.” This […]