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The first edition of the Women in Marketing CEE Awards celebrated performance in marketing

Grapefruit and UNTOLD – from record to record or how to sell 40,000 passes for the next edition in just a day

Cresta Awards reveals its 2026 “Of The Year” winners

Animax opens a new store in Chitila Retail Park

Romanian Creative Week X Bucharest 2026 opens the conversation about the future of the creative industries and art journalism, and explores the present through dance and cinema

ITA Airways reframes its brand positioning with global “Simply Italian” platform and Sharon Stone

BBDO, back on Romanian market, now with The Group

pDOOH Isn’t Digital Programmatic. WOO’s Global Study Shows Why — and the Numbers Are Striking.

Ulrik Rasmussen joins Mediascope’s agency Board

Cresta Awards 2026: Independent agency Try takes both Grand Prix for IKEA

Tag: marketing

Can shopper marketing be exciting?

“This is a new era and a new balance, so it demands a new formula. Shopper marketing is a significant growth area and the next biggest battleground for retailers.” This […]

December 7, 2013June 25, 2019 Newsroom Creativity, Festivals & Awards

Romanian Kinecto developed an online platform that will revolutionize marketing research

Kinecto developed ZappiStore, an online marketing research platform that aims to democratize this marketing branch and make it more accesible for small and medium companies, that cannot afford financing classical […]

April 11, 2013January 16, 2020 Cristina Blanaru Digital & Media, Marketing, Studies

Siemens Race, awarded at Digital Communication Awards 2012

(adds more info on the awarded project and statements) english homework help 2nd edition of Siemens Race was awarded at Digital Communication Awards 2012, being designated the best online communication campaign […]

September 16, 2012June 4, 2016 Newsroom Creativity, Digital & Media, Festivals & Awards, Marketing, PR, Social Media

Brandient, awarded Gold and Silver at Transform Awards 2011

Romanian Brandient was awarded Gold and Silver at Transform Awards 2011, for eMAG and Romanian Rugby Federation. Transform Awards 2011 is a competition dedicated to celebrating brand reconstruction and redesign. […]

April 8, 2011June 4, 2016 Newsroom Branding, Creativity, Festivals & Awards, Marketing

the WebKino experiment

As international press already wrote, WebKino will soon be launched in April, when prize-winning movie “Periferic” will be released online, where will be available in high definition, in exchange for […]

March 26, 2011October 15, 2020 Cristina Blanaru Digital & Media, Marketing, PR

A campaign and a liquidation fire sale, the way GJP Toronto is closing its doors

After being present on the advertising market for 20 years, Toronto advertising agency Gee, Jeffery & Partners is closing its doors. With this occasion, they have a Closing Down Liquidation […]

November 11, 2010October 15, 2020 Cristina Blanaru Ads, Creativity

Bruce Dickinson from Iron Maiden, the new Head of Marketing at Astraeus Airlines

Iron Maiden frontman Bruce Dickinson was named the new Head of Marketing at Astraeus Airlines, Telegraph informs. The airline Dickinson will work for is based at British Gatwick airport and […]

September 16, 2010October 15, 2020 Cristina Blanaru Creativity, Marketing

Regifting or how do you get rid of unwanted presents

A very nice idea of UPS. UPS made a campaign that centers on the “regifting” concept – launched in one episode of Seinfeld and that means that you dont’t throw […]

December 1, 2008October 15, 2020 Cristina Blanaru Marketing

Scholz and Friends continues its way in Romania, together with Lowe

A very interesting press release for today 🙂 That’s the introduction for it… “Dear Sir or Madam, The global strategic alliance between Scholz & Friends and Lowe Worldwide is now […]

July 1, 2008October 15, 2020 Cristina Blanaru Creativity, Marketing

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