Tag: media
Hawk’s advanced DOOH planning tool provides real-time intelligence to optimise digital out-of-home media buying
Media and insights platform Hawk has launched an advanced digital out-of-home (DOOH) planning tool that enables media buyers to optimise DOOH campaigns on a standalone and cross-channel basis. Hawk Platform’s […]
Hartz appointed Cutwater as creative and media Agency of Record
Leading petcare brand Hartz has named creative and media agency Cutwater, with offices in San Francisco and New York City, as its creative and media agency of record, following a […]
Valtech comes with a second season of Transformation Podcast Series
A podcast series launch by Valtech, at the initiative of the Danish office and developed into an award winning podcast series, launched a second system, bringing in front of audiences […]
Romanian media market to reach €540M
Romanian media agency Initiative launched an update of its yearly report Media Fact Book 2021, predicting the Romanian media market will reach to €540M by the end of the year, […]
Luis Reyes: Is your live stream branded content truly organic or just a gimmick?
Luis Reyes develops work at the intersection of media and technology, shattering conventional notions of content and form. As an Executive Producer and Partner at LA-Based creative media company Butcher […]
GlobalData: Influential media organizations are leaning towards retail as a powerful stream of revenue
The COVID-19 pandemic has created synergistic opportunities for media and retail companies, as consumers find themselves spending more time online. Large online media and entertainment organizations are now partnering with […]
The Specialist Works promotes Verity Brown to Managing Director
Independent media services agency, The Specialist Works, announced the promotion of Verity Brown to Managing Director. Brown, who joined The Specialist Works in 2015 to lead the planning team, has […]
Eventive launches Social Media Live – 1st audio conference in Romania
After a year marked by Covid 19 and as social media evolved and new trends rose up, like group videocalls, there is no surprise one new trend evolved, social audio. […]
European eCommerce revenue to hit $465B in 2021, up 30% Amid Pandemic
The COVID-19-led boom in online sales has caused an impressive growth of the European eCommerce market, both in terms of revenue and the number of users. According to data presented […]
Brand Advance appoints Melanie Lawson-Wall as Director of People and Wellbeing
Brand Advance, the first global diversity media network, has appointed Melanie Lawson-Wall as Director of People and Wellbeing, as it looks to further support and nurture employees during a period […]