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Cresta Awards reveals its 2026 “Of The Year” winners

Animax opens a new store in Chitila Retail Park

Romanian Creative Week X Bucharest 2026 opens the conversation about the future of the creative industries and art journalism, and explores the present through dance and cinema

ITA Airways reframes its brand positioning with global “Simply Italian” platform and Sharon Stone

BBDO, back on Romanian market, now with The Group

pDOOH Isn’t Digital Programmatic. WOO’s Global Study Shows Why — and the Numbers Are Striking.

Ulrik Rasmussen joins Mediascope’s agency Board

Cresta Awards 2026: Independent agency Try takes both Grand Prix for IKEA

Interbrand Appoints Estelle Wackermann as Managing Partner, based in London

Mediascope received the Brand Experience Award at French Tech Bucharest

Tag: promo

UPDATED: Publicis Romania promotes real contemporary art in a campaign for Art Safari 2015

(adds info on 2active PR, the agency handling the communication for the event) Publicis Romania signed the campaign promoting Art Safari Bucharest fair, trying to make people aware of the elements that differentiate art […]

May 15, 2015June 2, 2015 Cristina Blanaru Ads, Creativity

A new assortment of Mirinda, communicated with an ad campaign in Romania

Mirinda introduced on the Romanian market a new pear drink, a product completing the range of Mirinda soft drinks which also includes flavors like orange, lemon and grapes. During the […]

April 7, 2015 Cristina Blanaru Ads, Creativity

The Famous Group and LA Clippers engage fans in-venue with with 3D projection mapping pre-game open

NBA’s Los Angeles Clippers and integrated production company The Famous Group worked together to create a 3D projection mapping pre-game open that literally breaks the boundaries of video projection on the court. […]

March 24, 2015 Cristina Blanaru Digital & Media, Innovation

Mekanism and The North Face launched a campaign challenging people to reimagine exploration

Mekanism and The North Face launched the largest campaign in their company history, challenging people to reimagine exploration. In the same time, The North Face joined forces with the U.S. Department of […]

October 30, 2014December 18, 2014 Cristina Blanaru Ads, Creativity

Canadian fashion brand uses chopping wood and gutting fish to promote Fall collections

Canadian fashion brand Smythe is putting high fashion on the chopping block in its first-ever fashion films. Created by Toronto's  Open and production company Sons & Daughters, the two films draw […]

September 16, 2012August 29, 2013 Cristina Blanaru Ads

Cena di Peroni – exclusive al fresco events, together with friends

L’Estate Peroni continues to celebrate the Italian style through a series of  social dining events running under the al fresco concept. The Italian beer brand organizes, this summer, Cena di Peroni […]

August 1, 2012August 22, 2012 Cristina Blanaru Events, Marketing

TIFF Shadows Shorts, supported by GAV

Romanian agency GAV is continuing its traditional relationship with Transylvania International Film Festival (TIFF), that reached its 11th edition, and promotes this year also the competitive section Shadows Shorts (Horror&Thriller). GAV […]

May 31, 2012August 22, 2012 Cristina Blanaru Ads, Creativity

Saatchi & Saatchi X unloaded Santa’s bag at Metro

Saatchi&Saatchi X unloaded Santa’s bag at Metro Cash & Carry, for a promo campaign that aims to raise awareness for Metro’s holiday offers. Santa’s bag unloaded at Metro campaign runs […]

December 20, 2011May 13, 2012 Cristina Blanaru Creativity

GMP – Timisoreana’s Winter Holidays offer

GMP Advertising Ioana Gheorghita (Senior Strategic Planner) Stefan Vasilachi (Creative Director) Ioana Munteanu (Senior Copywriter) Cosmin Ezaru (Senior Art Director) Radu Teodorescu (Audio Video Production Manager) Irina Revnic (Account Director) […]

December 11, 2011 Cristina Blanaru Ads

A Bucharest mall wants to write the longest collective letter to Santa

Liberty Center, a Bucharest mall, aims to write the longest collective letter to Santa with the help of all people that love Christmas and winter holidays surprises. The action will […]

November 30, 2011May 13, 2012 Cristina Blanaru Marketing

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