Tag: Romania
Latest IAB Europe’s AdEx Report: Romania posts highest year-on-year growth
IAB Europe, in collaboration with IHS Markit, has today published the eleventh AdEx Benchmark 2016 Report – the definitive guide to the state of the European online advertising market. The […]
Optimedia becomes Blue 449
Optimedia, the media agency part of Publicis One, is changing its name to Blue 449. The change is part of a larger transformation process in all markets where the Group […]
Tudor-Constantin Neagu to represent Romania at Roger Hatchuel Academy
Tudor-Constantin Neagu, the winner of the national competition at The Alternative School for Creative Thinking, will represent Romania in Cannes Lions, at Roger Hatchuel Academy 2017. Each year, 35 representatives […]
ROADS: Romanian online ad market in 2016 grew 22%, to €41M
The most recent edition of ROADS (Romanian Online Advertising Study), made by IAB Bucharest and PwC Romania, shows the total reported value of the Romanian online ad market for 2016 […]
Romanian creatives Raul Gheba and Karla Georgescu selected to join European creative elite
The Creative Express programme will this year be hosted at Pi Campus in Rome. The event, organized by the Art Directors Club for Europe (ADCE) in collaboration with Pi Campus, […]
McCann and Rom launched “That’s Romania!” campaign to fight against preconceptions
McCann Worldgroup Romania launched a new campaign together with Rom Autentic brand, “That’s Romania!”, a campaign to raise awareness over the unfounded preconceptions Romanians continue to have towards their country. We […]
BRAT launched SAO, first study in Romania to measure OOH audience
Romanian Bureau for Transmedia Audit (BRAT) launched SAO (Outdoor Audience Study), a study aimed to estimate the audience of OOH panels and profile those getting in contact with them. SAO […]
Geometry Global to handle integrated communication for Metro in Romania
Geometry Global and Metro Romania closed a strategic partnership for the next three years, which sees Geometry coordinating locally the integrated communication services for the company. The agency tool over […]
The visual history of Romanian protests in the last decade, gathered in Protest album
Documentaria, a platform dedicated to documentary photography, with the support of Funky Citizens, announced the launch of a non-profit project that aims to see published PROTEST album, a visual history of […]
Robert Berza is the new Fashion Days’ General Manager for Romania, Bulgaria and Hungary
Starting April, Robert Berza is the new General Manager Fashion Days for Romania, Bulgaria and Hungary, with the mission to continue the accelerate growth of Fashion Days and of eMag […]