Romanita Oprea

Mall Promenada communicates on Romanian market with MullenLowe

MullenLowe Romania will coordinate the development and implementation of Promenada Mall’s image and tactical campaigns, after winning the pitch process at the beginning of this year. Thus, MullenLowe will manage the entire ATL…

Alexandra Iordachescu appointed Brand Lead Starcom Romania

Publicis Groupe Romania announced today that Alexandra Iordachescu has been named Brand Lead for Starcom Romania. Prior to her new assignment, Alexandra was the Digital Media Director of Starcom Romania where she oversaw …

Publicis signs April’s Best Work in the Top 3 ADC*Ro

April brings 9 agencies with 11 works in Top 3 ADC. The best executions on TV, Digital and Outdoor, as well as The Work of the Month that went to Publicis for “Drama…

LaDoiPasi’s latest campaign aims to build and maintain positive relationships with current partners

The retailer METRO Cash & Carry launched, for the franchise network LaDoiPasi, a new campaign under the slogan “We’re part of the community”, signed by Porter Novelli Romania. The project highlights the way…

Fashion Days joins 2Performant

Starting June 2019, Fashion Days, the biggest fashion online retailer in Romania, enters 2Performant’s network,  affiliate & influencer marketing network with activity in Central and Eastern Europe. The representatives of the two companies…

McCann PR launches the first three ATL campaigns for Biofarm

McCann PR, the first integrated communication campaign, started in 2018 the collaboration with Biofarm, one of the first Romanian drugs and food supplements’ producer. The partnership with Biofarm refers to integrated communication campaigns…

Romanian Effie Awards 2019 announced its finalists

The 16th edition of the Romanian Effie Awards announced its finalists during the dedicated gala that took place last night at ARCUB Gabroveni. The event was presented by Victor Stroe – Associate Director…

Alfemo opened its first showroom in Brasov, in franchise system

ALFEMO,  one of the most innovative premium interior design brands that has been on the international market since 1993 when it launched the first accessories for sofas,  opened its first showroom in Brasov,…

The campaign „Lights for life”, signed Oxygen, gathered 30.000 pregnancy tests for the women in disadvantaged areas

The campaign „Luminite pentru viata” (Lights for life) is an initiative of the brand Trussa, in partnership with the Sensiblu Foundation, and signed by the independent communication agency Oxygen, that started from an…

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