Month: March 2011
Study: Social Media Ad Performance Surges with Celebrity
A study made by Brand Affinity Technologies (BAT), specialized in reinventing endorsement and celebrity marketing, has released findings from its study of social media campaigns, the largest comparison of celebrity […]
MediaIQ makes changes in the monitoring app
MediaIQ introduced 2 important changes in the way it monitors the news sources. The main difference compared to the old version is the differentiation of the key words, as computers […]
European Parliament wants further changes in Hungarian media law
The members of the European Parliament call for a further review of Hungary’s media law, despite the changes voted this week by the Hungarian Parliament. They also urged the Commission […]
Brandaffair made the new slogan for Tassullo
Brandaffair made the new slogan for Tassullo, company that differentiates itself on constructions market through a simple and explicit slogan “Bun la casa omului” (“Good to have in the house”). […]
Romtelecom launched a video portal for movies and TV content
Romtelecom launched DolceTV.ro, an online platform though which it distributes movies, TV shows (live or recorded) and sports videos, according to Paginademedia.ro. În prezent, platforma conţine, printre altele, circa 200 […]
Romanian Seed Consultants sign Intact Media Academy brand
The Romanian brand and design consultancy Seed Consultants, Landor’s partner in Romania, realized the visual identity and the graphical apps for the new Intact Media Academy brand, a media school […]
The Romanian annual direct marketing conference, on June 1st
Romanian annual conference of Direct Marketing will take place, this year, on June 1st. The 3rd edition of the event will be hosted at Diplomatic Club in Bucharest.
Warner offers films through Facebook
Warner Bros has become the first major US studio to offer its films through social network Facebook, as international press informs.
Bond, James Bond. And he’s wearing a dress.
Daniel Craig, the lastest James Bond, is supporting the International Women’s Day with a two-minute short, specially made, where he undergoes a dramatic makeover and puts himself, quite literally, in […]