The Alternative School starts the entry period for Young Marketers Academy, Cannes


Professionals from marketing, brand building and communication departments in companies that operate in Romania can enter the selection for Young Marketers Academy, an elite school for clients’ representatives aged max 30 years old. The school takes place annually, on French Croisette, during Cannes Lions.

The applications (cv, bio and letter of intent) period will last until March 17th. After analyzing the applications, the interview stage follows. Depending on the position they occupy in classament, the winners received yearly or semester scholarships to The Alternative School for Creative Thinking.

The costs for Cannes trip will be discussed with the company the winner comes from.

The general entries for Cannes semester at The Alternative School for Creative Thinking take place until March 19th.

The teachers of Cannes 2013 semester are: Ana Bulgar – Petrom, Alina Ostahi – Western Union,  Alina Damaschin – Rogalski Grigoriu,  Cristian Pasarica – Automobile Bavaria, Camelia Popescu – Cora, Laurentiu Semeniuc – 23 Communication Ideas,  Ioana Suciu – Heidi, Iashido- Taken from,  Johan Ohlson – Saatchi & Saatchi, Horatiu Dimulescu – Vodafone,  Monica Jitariuc – The Practice, Nicoleta Padure – Media Concept Store, Razvan Capanescu – Publicis, Roxana Memetea – DDB,  Sebastian Olar – McCann and Victor Stroe – Leo Burnett.

The entire program is harmonized by Teodora Migdalovici, Cannes Lions ambassador in Romania.

During the last 8 years, over 215 people graduated the program and benefited of international specializations at Cannes Lions, Eurobest and Dubai Lynx.

In its 8th year of existence, the program The Alternative School offers an unique educational experience, where practitioners with remarkable results share their experience, evaluates students solutions, give constructive feedback and offer students guidance in exercising Creative Thinking abilities. At the ennd of the program, that functions on “learning by admiring, learning by doing”  principles, the best graduates will qualify for the next level: study and competition at Cannes Lions 2013.

During Cannes semester of The Alternative School, the subjects will focus on what does it mean an inspired brief, creativity and efficiency, small budgets, intelligent approach and remarkable results, new media and elusive consumer, creative thinking paterns, new tech and communication with results, functionality in design and relevance of fusion communication.

BCR, Graffiti / BBDO, Grey, Danone, Draft FCB, ING, JWT, Lowe, Pepsi, Publicis, Mediaedge:cia, McCann, Microsoft, Nestle, Unilever, Rogalski-Grigoriu, Radio 21, Starcom, Schenker, Sarantis, Siemens, Webstyler and Walmark are just a few from the companies that had  junior-seniors following The Alternative School for Creative Thinking programs and specializations.

The semester will last 6 weeks, with 3 meetings per week. The participation fee is Euro 500. The age limit for students that aim to qualify for Cannes Lions experience is 30 years old

More info are available via email(win [at], on School’s website or on Facebook.


Material written by Vera Gavrila and Andreea Popescu