Following a pitch that took place in January 2013, eventures was selected to implement the online communication and PR strategy for BBC Knowledge Romania. The TV channel was launched in Romania this year and aims to bring its viewers in a fantastic knowledge and amaze journey in order to challenge their imagination with new ideas and perspectives.
BBC Knowledge is part of BBC Worlwide Channels and was launched in Romania in January, broadcasting original documentaries from all over the world and shows about the world we live in. Programs line-up includes Top Gear, Richard Hammond’s Crash Course, Dara Obrian’s Science Club, but also Human Planet and Inside Human Body.
We are delighted to start working with BBC Knowledge, a prestigious brand. Interesting shows and information represent a content with real impact for fans and we hope that, with our entire communication activity, both online and PR, the viewers could have a wider perspective over the wonders BBC Knowledge shares
Managing Partner & Creative Director, eventures.
The team working on the account includes Razvan Vasilescu – Creative Director, Diana Vasilescu – Senior Account Manager, Amalia Nastase – PR Director, Bogdan Grigore – PR Manager, Anca Muraru – Social Media Specialist, Gabi Mihai – Art Director