Bancpost Romania launched, in beta version, Ideas Workshop blog, a tool meant as a new communication way with bank’s clients and with general public.
We are launching this blog because we want to find new ways to communicate with our clients and market in general. If, during the last 22 years, we did that through traditional channels (branches and business centers, alternative distribution channels – Fastbanking, internet banking solutions, ATM network, automated payments systems and electronic terminals for card payments), now we decided to participate, with full involvement, to the digital conversation. The ideas, opinions, product informations or, pur and simple, our different passions will be some of the themes that we will talk about on www.atelieredeidei.ro blog
Anthony C. Hassiotis,
Executive President Bancpost.
A first in the area of Romanian corporate blogs is the section “Learn Social Media” that offers to the readers, on weekly basis, training modules related to how to promote products and services via social media tools and channels.
Other sections of the blog are “A better life” – with suggestions from lifestyle, “Solutions for you” – banking offers for retail clients, “Solutions for our company” – for IMMs and corporate clients, “Events” and “Corporate”
Bancpost is a top 10 Romanian bank, ranking 5th in terms of notoriety among Romanians and with 22 years of experience on the local market.