Romanian Brandtailors – Euro 60,000 investment in start-ups and IMMs branding division

Branding, Business, Start Up

Romanian brand consultancy and design agency Brandtailors announced the launch of a new business division, targeting Romanian start-ups and IMMs. The division, entitled “Sigla si Lozinca” (Logo and Motto –, has its own creative team and is headed by Alina Cranga, who was in charge with project management for Brandtailors clients for more than  years.

The new division benefits of an Euro 60,000 investment for the first 12 months of activity and aims for around 50 branding projects made for small companies, independent professionals and start-ups.

Sigla si Lozinca aplicat

We based the launch of this division on the number of requests received from start-ups and small companies who are looking for professional proposals, but who prioritize investments in production and sales and have little resources available for branding. Sigla si Lozinca offers them accessible branding services, and clients can budget easier the expenses with the identity elements helping them to present in a professional manner in front of their clients

Alina Cranga,

Executive Director Sigla si Lozinca


The services and products offer of the division is available on its dedicated website.

Brandtailors will continue to offer premium services for companies with complex positioning needs like brand audit and competition analysis, portfolio architecture, brand consultancy and design and communication services with a high customization level.