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BBDO, back on Romanian market, now with The Group

pDOOH Isn’t Digital Programmatic. WOO’s Global Study Shows Why — and the Numbers Are Striking.

Ulrik Rasmussen joins Mediascope’s agency Board

Cresta Awards 2026: Independent agency Try takes both Grand Prix for IKEA

Interbrand Appoints Estelle Wackermann as Managing Partner, based in London

Mediascope received the Brand Experience Award at French Tech Bucharest

Eurobest 2026 announced Jury Presidents

Interrail launches new global brand platform ‘The Interrail Effect’ by We Are Pi

Maserati and Migrante present ‘Luxury, every day’

Sector 7 HUB launched Imopoly, through a playful digital campaign

Author: Cristina Blanaru

Wunderman Antwerp puts original twist on Japanese tattoos to promote Japanese restaurant

A Japanese restaurant in Antwerp offers people free tattoos. And they are actually tasteful. At first sight the tattoos look like any other Japanese tattoo but there is one big […]

April 24, 2018June 28, 2018 Cristina Blanaru Creativity, Digital & Media, Innovation, PR

Romanian McCann PR launched an experiential marketing division

Romanian McCann PR launched a new division, Experiential Marketing, adding a new component in agency’s 360 degrees expertize. This is the second major project initiated within the agency during the […]

April 24, 2018 Cristina Blanaru Business, Marketing, PR

Impact appoints Florian Gramshammer as its new Managing Director EMEA

Impact, a natively-integrated suite of products for fraud detection, marketing attribution and analytics, and creating and optimizing performance partnerships, announces the appointment of Florian Gramshammer as Managing Director, EMEA. Gramshammer […]

April 24, 2018 Cristina Blanaru Business, People

The Collection by Yardley, launched with a campaign fronted by Tigerlily Taylor

Iconic British floral fragrance brand Yardley London are excited to launch The Collection by Yardley, with a directional campaign fronted by Tigerlily Taylor,  model, artist and daughter of global rock star […]

April 23, 2018April 25, 2018 Cristina Blanaru Ads, Creativity

Brian McBride, ASOS Chairman, to be keynote speaker at Romanian GPeC Summit

GPeC Summit – The Most Important E-Commerce and Online Marketing Event in Central and Eastern Europe – has just announced the next event which will be held in Bucharest on […]

April 19, 2018 Cristina Blanaru Business, e-Commerce, People

Omo Sports sponsors the Corinthians jersey in a F.biz action that innovates the use of Hydrochromic ink.

Corinthians entered the field with a jersey especially created for the debut of the team in the Brasileirão 2018. As soon as the players’ sweat began to get in contact […]

April 19, 2018 Cristina Blanaru Ads, Creativity

The Tunnel – an insurance company image campaign that got 100.000 people involved

The agencies Bruketa&Zinic&Grey, Brigada and “Millenium promocija” not only created an exhibition showing 133 years of national and Croatia Insurance’s history intertwined, but also left gaps in-between and invited “ordinary” […]

April 18, 2018 Cristina Blanaru Ads, Creativity

Zlatan Ibrahimovic Joins Visa Ahead of the 2018 FIFA World Cup Russia

Visa Inc. announced professional footballer, Zlatan Ibrahimovic, will be the new face of its global marketing campaign in anticipation of the 2018 FIFA World Cup Russia™. As the Official Payment Services […]

April 18, 2018June 28, 2018 Cristina Blanaru Business, Creativity

Romania: ZebraPay becomes SelfPay following an extensive rebranding process 

ZebraPay, company specialized in providing self-service payment solutions, becomes SelfPay, following an extensive rebranding process that represented an €350,000 investment. The new identity positions SelfPay as leader on the self-service terminal market with […]

April 18, 2018June 28, 2018 Cristina Blanaru Branding, Business, Marketing

Revolut to set up operations in Romania in May

Fintech giant Revolut recently announced it launches on Romanian market, offering locals the ability to open an app-based current account in three minutes, send free domestic and international money transfers […]

April 18, 2018April 26, 2018 Cristina Blanaru Business, Digital & Media

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