Author: Cristina Blanaru
Golin wins MasterCard’s communication account in Romania
Golin Romania was selected MasterCard’s PR agency, following a pitch which took place in Bucharest in the start of the year. The strategy proposed by Golin Romania aligned with our perspective […]
Romanian Oxygen appoints Raluca Teodorescu as its new Managing Director
Oxygen, Romanian independent agency that offers to its clients integrated communication solutions with focus on digital, appointed Raluca Teodorescu on the position of Managing Director, as part of its development strategy. […]
Saatchi & Saatchi brand, brought back on Romanian market by Publicis Groupe Romania
Publicis Groupe Romania announced the return on Romanian advertising market of the Saatchi & Saatchi brand. The agency returns on the market as part of an association with The Geeks, as Saatchi & Saatchi+The Geeks. According to […]
Facebook conquered almost half of Romanians, reached to 8M active accounts
Mid-March, Facebook reached to over 8M Facebook accounts in Romania, up 5% compared to the start of the year. Also, in the first 3 months of the year, the number of […]
Conference Arena: Mobile Advertising – the most spectacular growth in Romania in 2014-2017
Conference Arena, part of MIG, organizes the 6th edition of Mobile Advertising Congress, on March 31st, at Intercontinental Hotel in Bucharest. Mobile Advertising Congress is one of the top events of this kind […]
Agencies’ Night in Romania – simultaneously in 6 cities, on April 2nd
This year edition of Agencies’ Night is set to take place in Romania on April 2nd, with the event scheduled to take place simultaneously in 6 cities (Bucharest, Brasov, Cluj, Iasi, Oradea and Timisoara) […]
Lowe Vibe and Le Petit Marseillais brought Southern France in the Romanian tube
Lowe Vibes and Le Petit Marseillais offered Romanians the possibility to explore Provence in Bucharest tube, through an activation made in Victoriei Station. Between March 1st – 8th, women travelling through […]
Ivaylo Naydenov, appointed General Manager for Mondelez Romania, Bulgaria and East Adriatic markets
Mondelez Romania announced the appointment of a new General Manager. Starting March 2015, Ivaylo (Ivo) Naydenov is General Manager for Mondelez Romania, Bulgaria and East Adriatic markets, taking over the position from […]
2Parale posted a 60% increase in online sales in the start of March
Romanian affiliate marketing network 2Parale posted, between March 1st – 8th, a 60% increase of the online sales compared to the same period last year. In the mentioned period, Romanians made 8,300 online buys worth […]
The Gunn Report honors The Very Best of Advertising 2014 with book and showreel
The Gunn Report, the global index for creative excellence in advertising, has published its 2014 Book and Showreel, a round-up and showcase of the world’s best advertising performance in the […]