Author: Cristina Blanaru
Glenfiddich launched Who to Watch, promoting the most promising projects in Romania
Glenfiddich launched “Who to Watch”, initiative that promotes the potential of projects with potential to change their initiators in tomorrow’s personalities. “Who to Watch” is the second chapter in “Book of […]
Oana Tanasescu left Philips’ marketing department
Oanei Tanasescu, Lead Marketing Manager Philips Consumer Lifestyle South Eastern Europe and Regional Marketing Manager Domestic Appliances Philips Central Eastern Europe, decided to leave the company in the end of […]
Up to Euro 500,000 for start-ups at @ICEEfest
Tech companies and projects that just started their activity have the chance to present their projects on ICEEfest’s stage, close to the big brands and global companies from online industry. ICEEfest, biggest […]
Seven Black Pencils at D&AD Professional Awards
The juries of the 52nd D&AD Professional Awards gave away the highest number of Black Pencils ever awarded as socially progressive, ethical and innovative advertising and design took centrestage. Highlighting […]
A brand celebration: Romanian Joe turned 20 and is “easy irresistible”
Nestle Romania celebrated the 20th anniversary of its Joe brand, during an event that bought together, in Timisoara factory, employees, representatives from authorities and partners. The anniversary was a step […]
Paul Caiozzo on creativity: You have to trust that it’s always inside you
Paul Caiozzo recently joined Goodby Silverstein & Partners as executive creative director of the New York office. During his career, he worked with Twofifteenmccann, Crispin Porter + Bogusky and Cliff Freeman and made memorable […]
Noroc beer has a new communication direction, signed by Leo Burnett Bucharest
Bergenbier and Leo Burnett & Target launched a new communication direction for Noroc, with the beer brand speaking now about a world in which one discovers that luck is not just fatality, […]
BETC and Ubisoft orchestrated an “Amazing Street Hack” for Watch Dogs
BETC and Ubisoft wanted to know what would happen if random passersby were tricked into thinking they were controlling the world around them with their smart phone. So they got […]
Periscope rebranded Brach’s candies, created a new website
Ferrara Candy Company and Periscope launched a new brand campaign, including a new Brach’s website. The new brand campaign, “Break Out the Brach’s,’ calls to mind moments to celebrate and the […]
Jury for Romanian IAB MIXX Awards 2014 – announced
Romanian edition of IAB MIXX Awards, that reached to its 3rd edition and recognizes and award the best campaigns in Romanian digital environment, designated its jury for the ceremony scheduled to […]