Author: Cristina Blanaru
Romanian Godmother rebrands and adopts a new positioning
Romanian full-service agency Godmother rebranded, in the start of March, adopting a visual identity closer to its personality and introducing a brand character to represent its actual positioning. Compared to […]
Food ordering platform foodpanda goes to Timisoara, after fast expansion in Bucharest and Cluj
foodpanda, biggest food ordering platform in Romania, expanded its services in Timisoara, the 3rd Romanian it is present, after Bucharest and Cluj. In Timisoara, foodpanda already made available the option […]
Romanian Agencies’ Night to be attended by 36 agencies this year
The 3rd edition of Romanian Agencies’ Night is scheduled to take place on April 3rd and will take place under the slogan”Craft up your life”. It will include, this year, […]
Danone launched a new brand platform on Romanian market: “Taste the life smiling”
Danone repositions in Romania, by launching a new identity campaign under the slogan “Taste the life smiling”. The campaign will be supported with TV ad, a new online communication platform www.gustaviatazambind.ro, […]
Romanian pastel consolidates team and works with new clients
Romanian agency pastel starts 2014’s spring with new people joining its team, in order to help creating and implementing communication campaigns for the 10 new clients that entered agency’s portfolio. […]
Townsend Feehan to head IAB Europe, as Chief Executive Officer
IAB Europe announced today that its Board of Directors has appointed Townsend Feehan to head IAB Europe, as Chief Executive Officer. The decision, made by IAB Europe’s Board of Directors […]
Credit Europe Bank relaunched CardAvantaj’s website in Romania
Credit Europe Bank relaunched the website for the most popular of its products, CardAvantaj. The new website focuses on the areas of interest for the visitors and redefines their visual […]
Russia, Romania and Czech Republic – highest numbers of clicked ads
Russia, Romania and Czech Republic have the highest number of clicked ads, according to an analysis of the advertising campaigns conducted by RTB House. According to the same analysis, large […]
The congregation of Mums – discovering the mum ecosystem – a new Starcom infographic
In March, when Romanians celebrate women’s month and Mother’s Day (March 8th), Starcom launched a new info-graphic based on a study on different mothers’ communities, identifying different ways to relate […]
Romanian agency Vitrina Advertising joined AMIN marketing and advertising international network
Vitrina Advertising, Romanian advertising agency headquartered in Cluj Napoca, recently became member of the global network of independent advertising agencies AMIN (Advertising and Marketing International Network). This is for the […]