Author: Newsroom
Erno Laszlo strengthens its global skincare wellness position with a new brand identity
Luxury skincare brand Erno Laszlo elevates its position as a pioneer in the wellness skincare space through a new brand identity and positioning. Developed by creative agency Free The Birds, […]
AdForum PHNX Awards rise for Peace
This year’s AdForum PHNX Awards are open for entries – with their usual diverse jury and a compelling new theme: peace. In 2020, deep in the heart of lockdown, AdForum […]
The leading Nordic event agency LIWLIG Group acquires Danish event agency and grows to €100 million net sales level
The leading event agency group in the Nordics, LIWLIG, has acquired Danish event agency Welcome A/S, one of the largest event agencies in Denmark, with revenue of around €6 million. […]
Romanian Lowe Group launched Path, specialized data analysis & interpretation unit for group’s agencies’ clients
In response to the need for businesses to quickly adapt to the speed at which the consumer behavior changes, Lowe Group Romania launches Path, the unit specialized in analyzing and […]
iProspect and Dentsu won Zalando media account following a competitive pitch
iProspect, a dentsu company, was appointed global media agency of record for Zalando, leading European platform in fashion and lifestyle. The decision comes after a competitive pitch aimed at consolidating […]
idverde appoints Richard Blumberger as Group Chief Financial Officer
Olivier Brousse, CEO of the idverde group, has announced that Richard Blumberger has been appointed Group Chief Financial Officer (CFO) as from 16th January 2023. He will report directly to […]
AdInMo expands in-game commercial team
AdInMo, the contextual in-game advertising platform has appointed adtech gaming evangelist Yasin Dabhelia as its VP Programmatic to lead its global demand strategy. Yasin brings extensive digital and cross-media advertising […]
Danny Trejo Stars in New PSA “Bad Meds” to Combat Deadly Counterfeit Medicine and Drugs Sold Online
Safe.Pharmacy, a website dedicated to protecting individuals with safe medication tools and resources, is announcing today its first PSA aimed at combating counterfeit medications. The PSA, “Bad Meds” – the […]
Hawk expands its programmatic DOOH offering through global agreement with Hivestack
Media and insights platform Hawk has announced a strategic international partnership with Hivestack, the world’s leading, independent programmatic digital out-of-home (pDOOH) ad tech company. Hawk is a leading European player in omnichannel digital […]
Mediascope is the new creative agency for Beiersdorf in Romania
Mediascope became Beiersdorf‘s national partner in 2022, providing the company with creative services for trade marketing campaigns. Beiersdorf is considered the inventor of modern skincare and is the company that […]