Author: Newsroom
Robin Zieme (partner EMEA Channel Factory): How to ensure brand safety is not a simple tick-box exercise?
Robin Zieme, partner, EMEA at Channel Factory offers simple tips to ensure brand safety during a time of crisis. Even among premium brands, there is still sometimes a sense that […]
Inventive lockdown ad from Dacia shows how to do a lot with a little
Dacia, value car brand in the UK, has launched a TV ad to show that when you apply Dacia’s smart engineering and ingenuity to the world of marketing, you can […]
Diesel and Publicis Italy launched a new movie, Francesca
DIESEL is proud to announce the launch of its new film, titled “Francesca.” Directed by Francois Rousselet—and realized with the advice of Diversity, an Italian association committed to promoting social […]
The Police Intellectual Property Crime Unit (PIPCU) Extends Ad Protection Partnership With White Bullet
White Bullet Solutions, the digital marketing transparency experts today announced the continued ad protection partnership with The Police Intellectual Property Crime Unit (PIPCU). PIPCU is a department of the City […]
AdHugger, a decade of reporting on creativity and business
(Sometimes we just have to make our own news known too 🙂 ) AdHugger, the online publication reporting news and events from marcom, business, tech, ecom and start-up sectors, celebrates […]
Havas signs a campaign for Q8 marking the reopening of Italy
#Q8SullaTuaStrada (The Road Ahead) is a campaign that celebrates the country’s reopening. With the lock-down finally over, the film invites drivers to restart their journey on a road that no-one […]
Belgians urged to buy one drink for the price of two during “Helpy Hour”
Happiness, an FCB Alliance, have teamed with the federation of Belgian cafes to help café and bar owners recover post-lockdown. As bars and restaurants prepare to reopen next week following […]
D&AD: CEO Patrick Burgoyne quits, COO takes over with help from senior management team
D&AD is a charity devoted to stimulating, celebrating and enabling excellence in commercial creativity, serving the global creative community with our awards, festivals and learning programs. Due to the dramatic […]
IAB Europe’s ADEX: European Digital Advertising market grew to 64.8BN euro in 2019
IAB Europe, the leading European-level industry association for the digital advertising and marketing ecosystem, announced at its virtual Interact conference today that digital advertising grew 12.3 percent in 2019 to […]
Mastercard Fintech Express – a program to facilitate the launch and fast expansion for European Start-ups
Mastercard announced the launch of Fintech Express in Europa, a program conceived in order to facilitate the entry on the market and the expansion for fintech companies. The start-ups will […]