Author: Romanita Oprea
PwC Report: Romanian entertainment and media industry expected to increase by 10% to EUR 3.4 billion in 2022
The entertainment and media (E&M) industry in Romania is expected to achieve year-on-year growth of 10% to a total value of EUR 3,4 billion in 2022, taking it above the […]
The Tommy Hilfiger Fall 2022 launch immerses audiences in brand explorations that bridge IRL and metaverse connectivity
Tommy Hilfiger, which is owned by PVH Corp. [NYSE: PVH], announces its return to New York Fashion Week for the first time in three years with an experiential runway event […]
InnoVision Marketing Group launches new Hispanic division – InnoVision Espanol
In their continued efforts in emerging as a national advertising agency, San Diego-based InnoVision Marketing Group has launched InnoVision Español, adding to their portfolio of in-house services that include digital media, traditional […]
Godmother launches the digital agency Cognition
Cognition is the only Romanian agency member of the Neuromarketing Science & Business Association and in defining its digital communication strategies it combines insights, expertise and top-notch technologies, as it […]
APT changes its name to PROHUMAN APT and foresees a turnover of over EUR 70 mil in 2022
APT Group, top 3 in the Human Resources services market, with a history of over 25 years, with revenues of 64 mil Euro and almost 4000 employees in 2021 changes […]
Starcom Romania launches the Purchase Journey study
Starcom Romania launches the Purchase Journey – Gen Z vs. Millennials study, that takes an in-depth look at each stage of the purchasing process of Generation Z and Millennials, as […]
NTT DATA Centre in Sibiu, inaugurated during the opening ceremony of FITS
NTT DATA Romania inaugurated its new office in Sibiu on Friday, June 24th, in an artistic atmosphere, embracing its Japanese heritage. The event took place at the same time as […]
Digital solution PlanRadar is used on 1,000 construction sites in Romania
PlanRadar, the digital SaaS platform for field management of documentation, tasks and communication in construction and real estate projects, is used in over 1,000 construction sites in Romania, less than […]
Oxygen is the first carbon-neutral integrated communications agency in Romania
Oxygen is the first integrated communications agency in Romania to offset its carbon footprint and become carbon-neutral. The agency also launches a new department providing companies strategic consulting and communication […]
The “no pain, no gain” myth about stress
by Loredana Popasav, Transformative Coach, Mentor, Humanist, Diversity & Inclusion specialist When I first started my career as a coach, my teachers were praising me for the speed I was […]