Category: Business
180LA helped launch Swell Investing, devoted to cause-driven investing
Swell is an innovative, new approach to the financial investment sector, a research company founded on the belief that one can do well for himself and do good for those in need at […]
180LA adds 2 award-winning creative directors to its team
180LA added to its team two award-winning creative directors, David Povill and Dave Cuccinello. David (*not Dave) Povill and Dave (*not David) Cuccinello have partnered to lead the Mitsubishi Motors of North America account , but also […]
Daescu Bortun Olteanu handles communication for Romanian Promenada Mall
Starting March, Daescu Bortun Olteanu expands its retail portfolio by communicating for a new client, Promenada Mall, owned by South-African investment fund NEPI (New Europe Property Investments), for which the agency […]
gemiusAdMonitor: In Romanian online campaigns, more clicks come from women than men
In Romania, women are generating a bigger click rate than men, young people are more active online compared to the other age segments and users with medium education interact the […]
A letter from Dubai
My dear friends, I don’t know about you, but as a veteran traveller I have a very particular way of defining the degree of sophistication of a civilized society. And […]
GPeC, the most important e-commerce event in Romania, started its 10th edition
March 19th marked the debut of the 10th annual edition of GPeC (eCommerce Awards Gala), the most important event for Romanian e-commerce. According to the organizers, this year’s edition will be […]
Refresh for Frigorifer, signed by AMPRO Design
AMPRO Design, Romanian brand and packaging design agency, finalized the corporate rebranding for Frigorifer. Refreshing the image of the brand, the leader on Romanian frozen vegetables market, was made through a […]
Golin wins MasterCard’s communication account in Romania
Golin Romania was selected MasterCard’s PR agency, following a pitch which took place in Bucharest in the start of the year. The strategy proposed by Golin Romania aligned with our perspective […]
Romanian Oxygen appoints Raluca Teodorescu as its new Managing Director
Oxygen, Romanian independent agency that offers to its clients integrated communication solutions with focus on digital, appointed Raluca Teodorescu on the position of Managing Director, as part of its development strategy. […]
Saatchi & Saatchi brand, brought back on Romanian market by Publicis Groupe Romania
Publicis Groupe Romania announced the return on Romanian advertising market of the Saatchi & Saatchi brand. The agency returns on the market as part of an association with The Geeks, as Saatchi & Saatchi+The Geeks. According to […]