Category: Business
Golin to communicate for Unilever’s Becel, Rama and Delma in Romania
Starting March, Golin handles communication for Unilever SCE’s margarine brands, Becel, Rama and Delma. The agency won a pitch organized in the start of this yer which demanded creating an unitary communication […]
Oxygen communicates for Siniat in Romania
Siniat Romania, top producer and provider for building materials, selected Oxygen to be its communication partner in Romania, following a selection process. As communication agency, Oxygen will assist Siniat with developing […]
Mihai Arghire, Brightway: Every market has it’s specifics and each company is unique, so we don’t have a standard recipe
Mihai Arghire, Senior Trainer & Partner Brightway, explained, in an interview for AdHugger, some details related to the training and consultancy business he is partner in. According to him, Brightway is a training […]
Iulia Niculae, CohnandJansen JWT: A day in a life of an Account Director
My day as an account director can be described as full with meetings (status with the team, brainstormings, presentations), organizing activity (to do lists, briefings, budgets, all the necessary procedures), […]
180LA points its first ever ECDs
180LA, global ad agency specializing in creative and strategic communications, appointed Rafael Rizuto and Eduardo Marques as agency’s first-ever executive creative directors. The appointments follow year-over-year growth from the Santa Monica based […]
D&D Research, 15 years later – the road from “at least 2 solutions” to “cool, old school”
Romanian research company D&D Research turns 15 this year and marks the occasion with a series of novelties, from a new positioning to new work tools and a new headquarters. The […]
Mobile Advertising Congress: Get ready for the 2015 Mobile Industry boom
2014 was the year when mobile marketing industry stopped being the next big thing and became The Big Thing. According to several recent reports, mobile advertising is the place to be […]
McCann WorldGroup Romania and Thiess Holding launch McCann / Thiess Conferences
McCann WorldGroup Romania and Thiess Holding launch McCann / Thiess Conferences, with the first event – “American Heroes, A Leadership Lesson” – scheduled to take place in the end of May. The […]
eBay joined Ecommerce Europe
eBay became recently the most recent business partner of Ecommerce Europe, a preferred suppliers for the European e-commerce industry, according to organization’s website. eBay owns one of the world’s largest online […]
Raluca Ene: Ioana taught me how to be a people manager by being a great one herself
Good managers are hard to find, but it’s even harder to get to the point where you can proudly say you know a true leader. Ioana Manoiu, Managing Partner GMP […]