Category: Business
Links Associates expands to Serbia
Links Associates, strategic communication, Public Affairs consultancy and PR company, opened a branch in Belgrade, a regional expansion that is part of company’s development strategy. Serbia showed its pro-European option […]
Alex Visa takes over as Interaction Director at GroupM Interaction
GroupM Romania expanded its senior team by appointing, starting July, Alex Visa as Interaction Director at GroupM Interaction (GMI) – digital division of GroupM Romania that offers research, commerce, tech […]
ELMA study: European letterboxes – 112BN ad leaflets worth Euro 3.9BN received in 2011
ELMA (European Letterbox Marketing Association) released the results for its second pan-European study on leaflets distribution in the letterboxes, that shows an increase of 2.3% in the number of promotional […]
BRAT: Romanian women use internet more than men
According to SATI and SNA Focus – 2 BRAT studies, Romanian women use internet more than men, with over 54% pages viewed online being seen by women. Women also represent […]
Medic One communicates the launch of ThermaCare in Romania for Pfizer Consumer Healthcare
Medic One, Romanian agency specialized exclusively in health communication, will manage the communication campaign for the launch of a new Pfizer Consumer Healthcare product on the Romanian market, ThermaCare. ThermaCare […]
Study: Romanians and their smartphones
Our Mobile Planet, a study made globally by Google and Ipsos MediaCT, analyzed how spread smartphones are and the way they are used by their owners. IqAds.ro made an article based […]
Romanian Baumix rebranded as Patru Maini (4hands)
Baumix underwent a rebranding and became Patru Maini. The rebranding, made by Rusu+Bortun Brand Growers and Rusu+Bortun Cyber Growers, repositioned the brands in company’s portfolio and introduced a new marketing approach, focusing […]
SEM Days offers over 30% discount for tickets until end of July
SEM Days, the only SEO and PPC event in Romania dedicated to managers, will reunite, on September 18-19, local and international specialists within the industry, entrepreneurs, marketing managers, social media […]
The CSR Agency, partner of Ethical Corporation for Sustainable Supply Chain Summit 2013
On October 7-8, in London, there will take place the 8th edition of Sustainable Supply Chain Summit, organized by Ethical Corporation, leader of the business intelligence market in sustainability. The […]
Lidl Romania makes online barbecue, on its Live Social Grill
Lidl Romania is barbecuing online on July 15-18, thought the Facebook app Lidl Live Social Grill. The novelty of the campaign consist in a “live streaming” component that allows seeing, […]