Category: Business
Performance and experiences, on pastel’s agenda in 2013
Romanian agency pastel will expand its performance and experience activities in 2013. For this, the agency hired a Performance Manager and promoted an Experience Designer from its ranks. The new […]
Razvan Pascu launched a niche PR & marketing agency focused on tourism industry
Razvan Pascu, professional with 7 years of experience in tourism and communication and known Romanian travel blogger, launched Travel Communication Romania, a niche marketing & PR agency dedicated to tourism […]
Vodafone Romania relaunched its Digital Library with 500+ books and audio-books for mobile generation
Vodafone Romania relaunched its Digital Library, that includes 500+ books and audio-books for the mobile generation. The relaunch was made during a special event, that had Romanian writer Mircea Cartarescu […]
G2 EMEA Appoints Mircea Toma Pascu as Managing Director of Romanian operation
G2 announced the appointment of Mircea Toma Pascu, to the position of Managing Director, G2 Romania. Pascu, formerly Client Service Director, will report to Dan Medrea, regional CEO G2 Central Eastern Europe. […]
Confident Communications handles Signal Iduna account in Romania
Confident Communication becomes the communication partner for German life, health and accident insurer Signal Iduna‘s Romanian branch, starting February 2013. For its new client, the agency will offer corporate communication […]
Live Inspire’s community surpassed 300,000 mark
“Live Inspire” online platform, launched by Intesa Sanpaolo Group, has a community that surpassed the 300,000 mark, with the contest “Inspiring Chain” being the one that tripled the number of […]
Mobile Works buys Magnetic Studios, getting its own tech lab
With an active evolution on Romanian mobile marketing market and one year after launch, Mobile Works consolidates its market position by buying Magnetic Studios; it becomes, this way, the only […]
Cannes Lions and Gerald Scarfe launch an exclusive collaboration for festival’s 60th edition
As part of the 60th anniversary celebrations, the Cannes Lions International Festival of Creativity is proud to announce an exclusive collaboration with legendary artist Gerald Scarfe. Collaborating with the Cannes […]
Zosia Fleming, Young & Rubicam: Together with Cohn&Jansen JWT, we are servicing our Danone client in Romania
Zosia Fleming, Regional Account Young&Rubicam for Danone, recently visited Romania, where the international network closed a partnership with Cohn&Jansen JWT. The partnership covers, among others, servicing Danone client (with all […]
Romtelecom drops Dolce and Clicknet and focuses on the main brand
Romanian telecom operator Romtelecom is changing his branding strategy and drops Clicknet and Dolce from communicating its internet and sattelite TV services. Instead, the company will focus on a single […]