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IAA Romania Launches the “Sports Marketing Masterclass with Iulia Niculae-Cuciurean”, a Program Dedicated to Companies and Agencies Investing in Sport

The first edition of the Women in Marketing CEE Awards celebrated performance in marketing

Grapefruit and UNTOLD – from record to record or how to sell 40,000 passes for the next edition in just a day

Cresta Awards reveals its 2026 “Of The Year” winners

Animax opens a new store in Chitila Retail Park

Romanian Creative Week X Bucharest 2026 opens the conversation about the future of the creative industries and art journalism, and explores the present through dance and cinema

ITA Airways reframes its brand positioning with global “Simply Italian” platform and Sharon Stone

BBDO, back on Romanian market, now with The Group

pDOOH Isn’t Digital Programmatic. WOO’s Global Study Shows Why — and the Numbers Are Striking.

Ulrik Rasmussen joins Mediascope’s agency Board

Category: Profiler

Photo by Jeff Rodgers on Unsplash

McCann appoints Adrian Botan Global Executive Creative Director

McCann Worldgroup announced that Adrian Botan has been promoted to the role of Global Executive Creative Director for its worldwide Nestle account. Botan joins three other Global Executive Creative Directors—James […]

October 21, 2014February 16, 2015 Cristina Blanaru Business, Creativity, People

Razvan Capanescu takes over as Chief Creative Officer Leo Burnett Group Romania

Leo Burnett Group Romania is adopting a new positioning and redefines its advertising services to serve the post-advertising era. The Romanian group reiterates its intention to grow from a creative […]

October 16, 2014February 16, 2015 Cristina Blanaru Business, Creativity, People

 New member in Golden Drum’s New Europe Hall of Fame

A new member joined Golden Drum’s New Europe Hall of Fame: Ulrich Proeschel, Vice-President Business Development, TBWA\Europe. When he first came to Portorož and Golden Drum in the beginning of the […]

October 8, 2014December 18, 2014 Cristina Blanaru Creativity, Festivals & Awards, People

Corin Chiriac (Geometry Global Romania) on digital advertising and Romanian market

As digital is in the center of today’s advertising world, Corin Chiriac, Head of Digital Strategy Geometry Global Romania, detailed, for AdHugger, a series of aspects related to online advertising and […]

October 7, 2014December 18, 2014 Cristina Blanaru Creativity, Digital & Media, People

GBH co-founder Mark Bonner aims for crossover appeal as D&AD President 2014-15

New D&AD President Mark Bonner has pledged to celebrate the new breed of 21st century creatives as he begins his term, intending to commemorate the profession’s heritage, champion its present […]

September 28, 2014December 18, 2014 Cristina Blanaru Creativity, People

A day in a copywriter’s life

I’m taking advantage of this article’s headline to mention that once you enter the advertising world, you won’t have “a life”.  But “a copywriter’s life”.  A paradox, if we compare […]

September 11, 2014September 11, 2014 Newsroom Creativity, People, Profiler

The Practice joins MSL, becomes MSLGroup The Practice

After years of collaboration, Romanian PR agency The Practice joined MSLGroup, Publicis Groupe’s strategic communications and engagement company. As part of this, the agency will change its name, becoming MSLGroup The Practice. MSLGroup is the […]

September 1, 2014September 23, 2014 Cristina Blanaru Branding, Business, People, PR

Renania – When vision becomes reality

What do you do when you’re left with big shoes to fill? Try’em on, tie them up and start running. Florentina Taudor, General Manager Renania Trade, talks about the company’s […]

September 1, 2014September 23, 2014 Cristina Blanaru Business, People

Romanian V+O Communication adds a new PR Account Manager to its team

V+O Communication added to its team a new PR Account Manager, Ana-Maria Godja, that joined the Romanian PR agency starting August   Ana-Maria Godja graduated Communication and PR Faculty at Bucharest […]

August 21, 2014 Cristina Blanaru Business, People

Romania, its traditions and tourism – to be promoted by Travel Focus

Romanian tourism consultant Razvan Pascu launched Travel Focus, a non-governmental, non-political and non-profit association that aims to promote Romania and country’s traditions and tourism. Travel Focus is a project I wanted very […]

August 19, 2014September 23, 2014 Cristina Blanaru Business, CSR, Marketing, People

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