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Rusu+Borțun and Biofarm launch the new SennaLax Rapid Campaign, built around comfort

Żabka Group after H1 2026: Above-Market Growth, Improved Profitability and Strong Cash Generation

PPC Group expands into the Polish Market with a 277.3 MW Renewables portfolio

World Cup 2026 Instagram Gains: Haaland Ends Tournament With Highest Follower Growth

EpicVista Experience launches: a mosaic of experiences inviting travelers to (re)discover the treasures of Dobrogea

Europe’s most beautiful beach sunsets, according to reviews

A new way to experience convenience: Froo launches its first food truck in Romania

Olimpia Norsesovici, EKN: We come as extra layers of brand safety and cost efficiency, as our solutions are specially created for that

Romanian Innovation Cluster built the 1st full roadmap for AI implementation

Skanska sells its flagship Warsaw office building, Studio A – the Studio complex in the hands of Stena Real Estate

Category: Profiler

Photo by Jeff Rodgers on Unsplash

A day in a copywriter’s life

I’m taking advantage of this article’s headline to mention that once you enter the advertising world, you won’t have “a life”.  But “a copywriter’s life”.  A paradox, if we compare […]

September 11, 2014September 11, 2014 Newsroom Creativity, People, Profiler

The Practice joins MSL, becomes MSLGroup The Practice

After years of collaboration, Romanian PR agency The Practice joined MSLGroup, Publicis Groupe’s strategic communications and engagement company. As part of this, the agency will change its name, becoming MSLGroup The Practice. MSLGroup is the […]

September 1, 2014September 23, 2014 Cristina Blanaru Branding, Business, People, PR

Renania – When vision becomes reality

What do you do when you’re left with big shoes to fill? Try’em on, tie them up and start running. Florentina Taudor, General Manager Renania Trade, talks about the company’s […]

September 1, 2014September 23, 2014 Cristina Blanaru Business, People

Romanian V+O Communication adds a new PR Account Manager to its team

V+O Communication added to its team a new PR Account Manager, Ana-Maria Godja, that joined the Romanian PR agency starting August   Ana-Maria Godja graduated Communication and PR Faculty at Bucharest […]

August 21, 2014 Cristina Blanaru Business, People

Romania, its traditions and tourism – to be promoted by Travel Focus

Romanian tourism consultant Razvan Pascu launched Travel Focus, a non-governmental, non-political and non-profit association that aims to promote Romania and country’s traditions and tourism. Travel Focus is a project I wanted very […]

August 19, 2014September 23, 2014 Cristina Blanaru Business, CSR, Marketing, People

Carved eggs to introduce new members of the team, at Philly-based RTO+P

Philly-based Red Tettemer O’Connell + Partners introduced its 14 new team members with a video in which Steve Thompson, RTO+ P’s resident Maker, carved their likenesses on hollowed out egg shells. […]

August 12, 2014September 23, 2014 Cristina Blanaru Creativity, People

After 13 years, Lidia Solomon quits Vodafone Romania

Lidia Solomon quits Vodafone Romania and leaves the position of Senior Manager Corporate Communications after 13 years spent within the company. According to Romanian press, quoting a company’s press release, Solomon leaves the company […]

August 6, 2014 Cristina Blanaru Business, People, PR
Eugen Suman - Creative Director Kubis Romania

Eugen Suman – back in Romania, takes over the creative reins at Kubis Interactive

Eugen Suman took over the creative reins at Kubis Interactive, as Creative Director, starting this month. Eugen works in advertising for over 8 years and, before joining Kubis, he accumulated […]

August 6, 2014February 16, 2015 Cristina Blanaru Business, Creativity, Digital & Media, People

A day in the life of an independent PR agency founder

I should probably begin with what a day in the life of an independent PR agency founder IS NOT! It is not about glam parties from dawn till dark. It […]

August 6, 2014September 23, 2014 Cristina Blanaru People, PR, Profiler

Danny Gonzalez and David Suarez join @GSP

Creative directors Danny Gonzalez and David Suarez are joining the team at Goodby Silverstein & Partners, with the duo to start its activity on July 21st, working mainly on Corona […]

July 16, 2014 Cristina Blanaru Creativity, People

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