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NEXXT AI Summit 2026: From Experiment to Business Value

Interbrand´s Best Global Brands 2026 – increased in brand value compared to 2025

Caroline Jaramillo, appointed Head of Fuse Colombia

Żabka Group delivers continued growth in 9M 2026, surpassing 13,000 stores and further improving profitability

From Price to Value: Secom® and Sonica Works Bring the Differentiating Criteria to the Forefront with the New “Secom® Standard” Platform

Bucharest hosts conference on Artificial Intelligence regulation and its impact on the economy

You know how many people enter your stores, but SIT-Mobil shows you how many walk past

„The Good Alpine Life” starts at 1.400 meters, a story by Sonica

IAA Romania Launches the “Sports Marketing Masterclass with Iulia Niculae-Cuciurean”, a Program Dedicated to Companies and Agencies Investing in Sport

The first edition of the Women in Marketing CEE Awards celebrated performance in marketing

Category: Creativity

Photo by Aaron Sebastian on Unsplash

Czech Communication Summit 2018’s program – unveiled

Top industry meeting of senior communication managers in Czech market will take place on May 30, 2018 at Slovansky dům in the centre of Prague. Communication Summit represents a new […]

April 4, 2018April 4, 2018 Cristina Blanaru Business, Creativity, Events, Festivals & Awards, Marketing

ROADS: Romanian online ad market – up 15% in H1 2017 compared to same period previous year

The most recent edition of ROADS, study made by IAB Romania and PwC Romania, shows that the total reported value of the online ad market in Romania, in H1 2017, […]

April 4, 2018 Cristina Blanaru Business, Creativity, Digital & Media, Marketing, Studies

BCR and Viral Studios launch the first financial education show on YouTube

BCR continues the role of Romania’s financial educator and brings the project Scoala de Bani (The Money School) at the next level: the financial curiosities meet the video format in […]

April 4, 2018June 28, 2018 Romanita Oprea Creativity, Education, Marketing

Nivea Men and FCB Bucharest created the first bearded men calendar in Romania

Nivea Men launched the first calendar dedicated to bearded men that became a perfect surprise for the women as well. The calendar was created following a PR and digital campaign […]

April 4, 2018 Romanita Oprea Ads, Creativity

Publicis Media launches global commerce capability to manage the intersection of media and marketplaces

Publicis Media announced the launch of Commerce as a Publicis Media global practice dedicated to spearheading a comprehensive capability spanning commerce strategy, media and marketplace investment, as well as content […]

April 2, 2018June 28, 2018 Cristina Blanaru Business, Creativity, e-Commerce

Chris Boothe takes over as Global Brand President at Spark Foundry

Spark Foundry recently announced the appointment of Chris Boothe to the role of Global Brand President, effective immediately. Boothe, who currently serves as CEO of Spark Foundry USA, will focus […]

March 29, 2018 Cristina Blanaru Business, Creativity, People

The Alternative School launched a selection for Roger Hatchuel Academy in Romania

For the 14th year in the row,  The Alternative School launched, in Romania, the selection for Roger Hatchuel Academy, targeting mainly students from universities with focus on communication disciplines. Roger Hatchuel […]

March 29, 2018 Cristina Blanaru Creativity, Education, Festivals & Awards, People

Madalina Santa (Tres Bon & Comparty Adv) : When cooking and advertising go hand in hand

Graduate from CESI (Center of Excellence in Image Studies) and SNSPA, but also from the Institute Paul Bocuse (cuisine & culture), Madalina Santa has been working in advertising since 2011, […]

March 29, 2018June 28, 2018 Romanita Oprea Business, Creativity, People, Profiler

Getty Images has Watermarks for Water, created by FCB Chicago

Watermarks for Water, which launched on the same day as World Water Day (3/22), aims to help raise awareness and funds for the global water crisis by transforming the iconic […]

March 28, 2018June 28, 2018 Cristina Blanaru Ads, Creativity, CSR

Martin Vinter, appointed UK Media Practice Lead at Ebiquity

Ebiquity recently appointed Martin Vinter as its new UK Media Practice Lead. Martin takes over from Judith Warn-Ford, who has provided strong leadership to Ebiquity’s UK media team and clients […]

March 28, 2018 Cristina Blanaru Business, Creativity, People

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